Exam 9: Business Intelligence Systems

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A ________ takes data from the data manufacturers, cleans and processes the data, and then stores it.

(Multiple Choice)
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Problematic data are termed dirty data.

(True/False)
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A reporting application is a BI application that inputs data from one or more sources and applies reporting operations to that data to produce business intelligence.

(True/False)
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The three fundamental categories of BI analysis are reporting, data mining, Big data and knowledge management.

(True/False)
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RFM analysis considers how recently (R)a customer ordered, how frequently (F)they ordered, and how much margin (M)the company made on the orders.

(True/False)
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Due to a phenomenon called the ________, the more attributes there are, the easier it is to build a model that fits the sample data but that is worthless as a predictor.

(Multiple Choice)
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Data mart is another term used for a data warehouse.

(True/False)
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Expert systems are rule-based systems that use "If ...then" rules unlike those created by decision tree analysis.

(True/False)
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The software component of a BI system is called a BI application.

(True/False)
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BI servers use ________ to determine what results to send to which users and on which schedule.

(Multiple Choice)
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________ is a hierarchical arrangement of criteria that predict a classification or a value.

(Multiple Choice)
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Static reports are BI documents that are fixed at the time of creation and do not change.

(True/False)
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Regression analysis measures the effect of a set of variables on another variable.

(True/False)
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________ is the application of social media and related applications for the management and delivery of organizational knowledge resources.

(Multiple Choice)
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Which of the following statements is true about operational data?

(Multiple Choice)
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Data warehouses do not include data that are purchased from outside sources.

(True/False)
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Total sales, average sales, and average cost are examples of dimensions used in an OLAP report.

(True/False)
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Define business intelligence and BI systems.

(Essay)
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Differentiate between unsupervised and supervised data mining.

(Essay)
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Which of the following is true about knowledge management (KM)?

(Multiple Choice)
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