Exam 10: E-Commerce: Digital Markets, Digital Goods

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Which of the following best describes the digital social graph?

(Multiple Choice)
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Information ________ exists when one party in a transaction has more information that is important for the transaction than the other party.

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________ refers to businesses selling goods and services electronically to individuals.

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A new social mobile app you are developing allows users to find friends who are logged in and within a 10-mile radius.This would be categorized as a ________ service.

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Goods that are involved in the actual production process are referred to as

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The Internet enables ________ marketing,by leveraging the fact that there is always some demand,however small,for a product.

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All previous mass media in modern history,including the printing press,use a broadcast model where content is created in a central location by experts.

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You are consulting for Lucky's,a chain of gas stations.What types of e-commerce opportunities,if any,are relevant to Lucky's? Could Lucky's make use of any Internet business models for this opportunity?

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The process of sourcing goods and materials,negotiating with suppliers,paying for goods,and making delivery arrangements is called

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What is the primary benefit to consumers of disintermediation?

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