Question 1

Which of the follow are claims that are NOT explicitly made,but can be inferred from what is or is not said?

Accepted Answer

A) Behavioral targeting 
B) Implied 
C) Invasion of privacy 
D) Opt-in email newsletters 
E) Remarketing 
A) Behavioral targeting 
B) Implied 
C) Invasion of privacy 
D) Opt-in email newsletters 
E) Remarketing

Question 2

Because using a mobile device is so convenient,most mobile users aren't pressed for time; so,they enjoy receiving intricate promotional messages.

Accepted Answer

A) True 
 B)False

Question 3

Marketing and sales messages for social media should have the same focus as other marketing messages that follow the AIDA plan.

Accepted Answer

A) True 
 B)False

Question 4

If price is one of your strong selling points,you should

Accepted Answer

A) mention special offers,such as volume discounts,before actually stating the price. 
B) decrease the perception that the price is high. 
C) break the total price into smaller units. 
D) give the price a place of prominence in the message. 
E) mention the price as often as you can,preferably in each paragraph. 
A) mention special offers,such as volume discounts,before actually stating the price. 
B) decrease the perception that the price is high. 
C) break the total price into smaller units. 
D) give the price a place of prominence in the message. 
E) mention the price as often as you can,preferably in each paragraph.

Which of the follow are claims that are NOT explicitly made,but can be inferred from what is or is not said?

Because using a mobile device is so convenient,most mobile users aren't pressed for time; so,they enjoy receiving intricate promotional messages.

Marketing and sales messages for social media should have the same focus as other marketing messages that follow the AIDA plan.

If price is one of your strong selling points,you should

Understanding the Foundations of Business Communications

Collaboration,Interpersonal Communication,and Business Etiquette

Communication Challenges in a Diverse,Global Marketplace

Planning Business Messages

Writing Business Messages

Completing Business Messages

Digital Media

Social Media

Visual Media

Writing Routine and Positive Messages

Writing Negative Messages

Finding,Evaluating,and Processing Information

Planning Reports and Proposals

Writing and Completing Reports and Proposals

Developing Presentations in a Social Media Environment

Enhancing Presentations with Slides and Other Visuals

Building Careers and Writing Résumés

Applying and Interviewing for Employment

Filters

Exam 12: Writing Persuasive Messages

Which of the follow are claims that are NOT explicitly made,but can be inferred from what is or is not said?

Because using a mobile device is so convenient,most mobile users aren't pressed for time; so,they enjoy receiving intricate promotional messages.

Marketing and sales messages for social media should have the same focus as other marketing messages that follow the AIDA plan.

If price is one of your strong selling points,you should

Understanding the Foundations of Business Communications

Collaboration,Interpersonal Communication,and Business Etiquette

Communication Challenges in a Diverse,Global Marketplace

Planning Business Messages

Writing Business Messages

Completing Business Messages

Digital Media

Social Media

Visual Media

Writing Routine and Positive Messages

Writing Negative Messages

Finding,Evaluating,and Processing Information

Planning Reports and Proposals

Writing and Completing Reports and Proposals

Developing Presentations in a Social Media Environment

Enhancing Presentations with Slides and Other Visuals

Building Careers and Writing Résumés

Applying and Interviewing for Employment

Filters