Exam 5: Design of Goods and Services

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A product's life cycle is divided into four stages,which are:

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3M's goal is to produce 30% of its profit from products introduced in the last 4 years.

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The use of information technology to control machinery is called ________.

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Manufacturability and value engineering has which of the following benefits? I.Reduced complexity of the product II.Reduction of environmental impact III.Additional standardization of components IV.Robust design V.Improved job design and safety

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Rapidly developing products and moving them to the market is part of time-based competition.

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A process sheet is a type of:

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Identify at least three general benefits derived from CAD.

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The hierarchy of components,their description,and the quantity of each required to make one unit of a product are documented on:

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The customer may participate in the design of,and in the delivery of,services.

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What is quality function deployment (QFD)?

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Regal Marine's attempts to keep in touch with customers and respond to the marketplace are made impossible because consumer tastes change and maritime engineering improves.

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Apple generates almost 60% of its revenue from products launched in the past 4 years.

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In which stage of the product life cycle should product strategy focus on process modifications as the product is being "fine-tuned" for the market?

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Modular design exists only in tangible products;it makes no sense in services.

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Product strategy may focus on developing a competitive advantage via differentiation,low cost,rapid response,or a combination of these.

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What is the objective of the product decision?

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Relatively few new product ideas,perhaps only 1 in 250,become successfully marketed products.

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A swim club is designing a new pool to replace its old pool.The new pool would need to last for 10 years since the club is planning on relocating after 10 years.A concrete shell would cost $100,000 and last for all 10 years.Another option is to install a vinyl liner that would cost only $75,000 to install.However,the vinyl is not guaranteed to last for all 10 years,and it has a 33% chance of breaking down.Repair of the vinyl would cost $40,000 and would extend the life of the vinyl liner to the 10-year mark.If both options are acceptable to the swim club,which one minimizes their cost?

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Quality function deployment refers to both (1)determining what will satisfy the customer and (2)translating those customer desires into a target design.

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A company is deciding if it should design an advertising system for use on Twitter©.The first option is to skip out on designing,with no net costs or gains.The second option is System A,which would result in additional sales of either $50,000 under good conditions or $10,000 under bad conditions.The final choice is System B,which would increase sales by $20,000 under both good and bad conditions.Suppose that good conditions are twice as likely as bad conditions.Which option should the company pursue if developing a system costs $25,000?

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