Exam 10: Books and the Power of Print

Papyrus is a kind of paper made from treated animal skin.

An adult trade book is ______.

The Encyclopaedia Britannica fell on hard times in the 1990s because ______.

In book publishing, ______________________ editors provide authors with feedback, make suggestions for improvements, and obtain advice from knowledgeable members of the academic community.

The idea of the e-book was born when Michael Hart typed up the text of the U.S.Declaration of Independence on his computer in 1971.

A Japanese form of graphic novels is called ______.

Professional books are sold mostly through mail order, the Internet, or specialized sales representatives.

Why was the printing press such an important and revolutionary development?

One of the first materials on which people could write language and symbols, ______________________ was obtained from plant reeds found along the Nile River.

______ developed the first commercially successful electronic reading device.

According to the textbook, as e-books become more popular, consumers who use them might expect to see ______.

McGuffey's The Eclectic Reader taught most nineteenth-century elementary school children to read.

Which statement about the early American "prestigious" publishing houses is true?

Unlike most other forms of mass media, book publishing has avoided domination by a few huge corporations.

In the publishing industry, advance money is an early payment to the author that is then deducted from the author's royalties on book sales.

The first English work to be printed in book form was ______.

A fine parchment made from treated animal skin, ______________________ was used in the Gutenberg Bibles.

Pulp fiction was another name for the popular paperbacks and dime novels of the 1880s.

The author of the first dime novel was ______.

What have been the major contributions of books to democratic life?