Question 1

Facebook uses profile information to deliver targeted and personalized ads to its users.

Accepted Answer

A) True 
 B)False

Question 2

Which one of the following statements about media convergence is not true?

Accepted Answer

A) Consumers can now access television shows, newspapers, and books on their computers. 
B) Convergence took off at the same time as the rise of the personal computer industry in the 1970s. 
C) Consumers now have the ability to access Internet-distributed content through their television sets. 
D) Consumers often use more than one device to access media content. 
E) All of the options are correct. 
A) Consumers can now access television shows, newspapers, and books on their computers. 
B) Convergence took off at the same time as the rise of the personal computer industry in the 1970s. 
C) Consumers now have the ability to access Internet-distributed content through their television sets. 
D) Consumers often use more than one device to access media content. 
E) All of the options are correct.

Question 3

Which invention brought the Internet to mass audiences?

Accepted Answer

A) Web browsers 
B) Search engines 
C) 56K modems 
D) E-mail 
E) Computer bulletin boards 
A) Web browsers 
B) Search engines 
C) 56K modems 
D) E-mail 
E) Computer bulletin boards

Question 4

Use the following to answer questions:
Matching
Select from the following list of terms to match the description with the best answer.Some terms may be used more than once or not at all.
-A microblogging service

Accepted Answer

A) Twitter 
B) Digital divide 
C) 2010 net neutrality rules 
D) Opt-in policy 
E) Internet service provider 
A) Twitter 
B) Digital divide 
C) 2010 net neutrality rules 
D) Opt-in policy 
E) Internet service provider

Question 5

ARPAnet is a browser.

Accepted Answer

A) True 
 B)False

Question 6

Facebook is the most popular social media site on the Internet.

Accepted Answer

A) True 
 B)False

Question 7

According to the textbook, which of the following technological advances have contributed to the rise of media convergence?

Accepted Answer

A) The development of wireless networks, making it easier for people to access the Internet almost anywhere 
B) Broadband Internet connections, which improved the multimedia capabilities of computers 
C) The development of Internet-capable cell phones 
D) The rise of the personal computer industry in the mid-1970s 
E) All of the options are correct. 
A) The development of wireless networks, making it easier for people to access the Internet almost anywhere 
B) Broadband Internet connections, which improved the multimedia capabilities of computers 
C) The development of Internet-capable cell phones 
D) The rise of the personal computer industry in the mid-1970s 
E) All of the options are correct.

Question 8

The data-linking feature that allows Internet users to skip directly from a highlighted word to a related file in another computer system is called _______.

Accepted Answer

A) hypertext 
B) convergence 
C) spamming 
D) Net shorthand 
E) e-mail 
A) hypertext 
B) convergence 
C) spamming 
D) Net shorthand 
E) e-mail

Question 9

The socioeconomic disparity between those who do and those who do not have access to digital technology and media such as the Internet is sometimes referred to as the _________________________.

Accepted Answer

The answer of The socioeconomic disparity between those who do...

Question 10

Netscape overtook Internet Explorer as the most popular Web browser in the late 1990s.

Accepted Answer

A) True 
 B)False

Question 11

The introduction of microprocessors, miniature circuits made of silicon, made personal computers possible.

Accepted Answer

A) True 
 B)False

Question 12

Which of the following statements about the Internet is not true?

Accepted Answer

A) One of the goals for its creation and early development was computer time-sharing. 
B) It is a hierarchical network where some have the power to kick others off the network. 
C) By 2014 about 87 percent of all U.S.adults were Internet users. 
D) The development of microprocessors and fiber-optic technology was necessary for the Internet to develop into a marketable medium. 
E) In its development stage, universities, government research labs, and corporations involved with high-tech products were the Internet's primary users. 
A) One of the goals for its creation and early development was computer time-sharing. 
B) It is a hierarchical network where some have the power to kick others off the network. 
C) By 2014 about 87 percent of all U.S.adults were Internet users. 
D) The development of microprocessors and fiber-optic technology was necessary for the Internet to develop into a marketable medium. 
E) In its development stage, universities, government research labs, and corporations involved with high-tech products were the Internet's primary users.

Question 13

Use the following to answer questions:
Matching
Selecting from the following list of terms, match the description with the best answer.Some terms may be used more than once or not at all.
-The most frequently visited region of the Internet

Accepted Answer

A) Fiber-optic cable 
B) World Wide Web 
C) Social media site 
D) HTML 
A) Fiber-optic cable 
B) World Wide Web 
C) Social media site 
D) HTML

Question 14

Designed by the U.S.Defense Department's Advanced Research Projects Agency, the original Internet was called _________________________.

Accepted Answer

The answer of Designed by the U.S.Defense Department's Advanced Research...

Question 15

Apple's response to which of the following established the new media economics?

Accepted Answer

A) Napster 
B) Facebook 
C) Google+ 
D) AOL 
E) All of the options are correct. 
A) Napster 
B) Facebook 
C) Google+ 
D) AOL 
E) All of the options are correct.

Question 16

According to the textbook, what is the most popular social networking site?

Accepted Answer

A) Twitter 
B) Google+ 
C) MySpace 
D) Facebook 
E) eBay 
A) Twitter 
B) Google+ 
C) MySpace 
D) Facebook 
E) eBay

Question 17

Hypertext inventor Tim Berners-Lee published an article in 2001 that introduced the idea of the _______.

Accepted Answer

A) World Wide Web 
B) voice recognition assistant 
C) Semantic Web 
D) ISP 
E) smartphone 
A) World Wide Web 
B) voice recognition assistant 
C) Semantic Web 
D) ISP 
E) smartphone

Question 18

Flickr is an online content community for sharing videos.

Accepted Answer

A) True 
 B)False

Question 19

Use the following to answer questions:
Matching
Select from the following list of terms to match the description with the best answer.Some terms may be used more than once or not at all.
-A term that describes the gap between the information "haves" and "have-nots"

Accepted Answer

A) Twitter 
B) Digital divide 
C) 2010 net neutrality rules 
D) Opt-in policy 
E) Internet service provider 
A) Twitter 
B) Digital divide 
C) 2010 net neutrality rules 
D) Opt-in policy 
E) Internet service provider

Question 20

Which one of the following statements about Apple's iPad is true?

Accepted Answer

A) It solely functions as a device for reading e-books. 
B) It has been Apple's fastest-growing product line, and newer versions include things like cameras and faster graphics. 
C) The Apple iPad will probably not have any competition from other companies/devices in the near future. 
D) The iPad functions like a larger iPod shuffle. 
E) You have to attach a mouse and keyboard to the iPad in order to use it. 
A) It solely functions as a device for reading e-books. 
B) It has been Apple's fastest-growing product line, and newer versions include things like cameras and faster graphics. 
C) The Apple iPad will probably not have any competition from other companies/devices in the near future. 
D) The iPad functions like a larger iPod shuffle. 
E) You have to attach a mouse and keyboard to the iPad in order to use it.

Facebook uses profile information to deliver targeted and personalized ads to its users.

Which one of the following statements about media convergence is not true?

Which invention brought the Internet to mass audiences?

Use the following to answer questions: Matching Select from the following list of terms to match the description with the best answer.Some terms may be used more than once or not at all. -A microblogging service

ARPAnet is a browser.

Facebook is the most popular social media site on the Internet.

According to the textbook, which of the following technological advances have contributed to the rise of media convergence?

The data-linking feature that allows Internet users to skip directly from a highlighted word to a related file in another computer system is called _______.

The socioeconomic disparity between those who do and those who do not have access to digital technology and media such as the Internet is sometimes referred to as the _________________________.

Netscape overtook Internet Explorer as the most popular Web browser in the late 1990s.

The introduction of microprocessors, miniature circuits made of silicon, made personal computers possible.

Which of the following statements about the Internet is not true?

Use the following to answer questions: Matching Selecting from the following list of terms, match the description with the best answer.Some terms may be used more than once or not at all. -The most frequently visited region of the Internet

Designed by the U.S.Defense Department's Advanced Research Projects Agency, the original Internet was called _________________________.

Apple's response to which of the following established the new media economics?

According to the textbook, what is the most popular social networking site?

Hypertext inventor Tim Berners-Lee published an article in 2001 that introduced the idea of the _______.

Flickr is an online content community for sharing videos.

Use the following to answer questions: Matching Select from the following list of terms to match the description with the best answer.Some terms may be used more than once or not at all. -A term that describes the gap between the information "haves" and "have-nots"

Which one of the following statements about Apple's iPad is true?

Mass Communication- a Critical Approach

Digital Gaming and the Media Playground

Sound Recording and Popular Music

Popular Radio and the Origins of Broadcasting

Television and Cable- the Power of Visual Culture

Movies and the Impact of Images

Newspapers- the Rise and Decline of Modern Journalism

Magazines in the Age of Specialization

Books and the Power of Print

Advertising and Commercial Culture

Public Relations and Framing the Message

Media Economics and the Global Marketplace

The Culture of Journalism- Values, Ethics, and Democracy

Media Effects and Cultural Approaches to Research

Legal Controls and Freedom of Expression

General Questions Covering the Entire Text

Filters

Exam 2: The Internet, Digital Media, and Media Convergence

Facebook uses profile information to deliver targeted and personalized ads to its users.

Which one of the following statements about media convergence is not true?

Which invention brought the Internet to mass audiences?

Use the following to answer questions: Matching Select from the following list of terms to match the description with the best answer.Some terms may be used more than once or not at all. -A microblogging service

ARPAnet is a browser.

Facebook is the most popular social media site on the Internet.

According to the textbook, which of the following technological advances have contributed to the rise of media convergence?

The data-linking feature that allows Internet users to skip directly from a highlighted word to a related file in another computer system is called _______.

The socioeconomic disparity between those who do and those who do not have access to digital technology and media such as the Internet is sometimes referred to as the _________________________.

Netscape overtook Internet Explorer as the most popular Web browser in the late 1990s.

The introduction of microprocessors, miniature circuits made of silicon, made personal computers possible.

Which of the following statements about the Internet is not true?

Use the following to answer questions: Matching Selecting from the following list of terms, match the description with the best answer.Some terms may be used more than once or not at all. -The most frequently visited region of the Internet

Designed by the U.S.Defense Department's Advanced Research Projects Agency, the original Internet was called _________________________.

Apple's response to which of the following established the new media economics?

According to the textbook, what is the most popular social networking site?

Hypertext inventor Tim Berners-Lee published an article in 2001 that introduced the idea of the _______.

Flickr is an online content community for sharing videos.

Use the following to answer questions: Matching Select from the following list of terms to match the description with the best answer.Some terms may be used more than once or not at all. -A term that describes the gap between the information "haves" and "have-nots"

Which one of the following statements about Apple's iPad is true?

Mass Communication- a Critical Approach

Digital Gaming and the Media Playground

Sound Recording and Popular Music

Popular Radio and the Origins of Broadcasting

Television and Cable- the Power of Visual Culture

Movies and the Impact of Images

Newspapers- the Rise and Decline of Modern Journalism

Magazines in the Age of Specialization

Books and the Power of Print

Advertising and Commercial Culture

Public Relations and Framing the Message

Media Economics and the Global Marketplace

The Culture of Journalism- Values, Ethics, and Democracy

Media Effects and Cultural Approaches to Research

Legal Controls and Freedom of Expression

General Questions Covering the Entire Text

Filters