Exam 4: Planning Business Messages

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After sending project cost estimates to a longtime client,you realize you failed to include information on some discount options.The best thing to do is

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A helpful way to test the thoroughness of your message is to use the journalistic approach: asking yourself whether you have covered the who,what,where,when,why,and how.

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To inform coworkers that the project you've all worked on for months has been unexpectedly eliminated,you should use the indirect approach.

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In preparing a letter to a vendor regarding a missing part of your order,would the direct or indirect approach be preferable? Briefly explain your choice.

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You've been asked to prepare a report on whether or not your company should consider other health insurance providers.List four informal techniques for gathering information to include in your report.

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List the three general purposes of business messages.

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In business communication,using discovery techniques such as free writing and sketching

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Once you have established your purpose,it's best to consider whether it is worth pursuing at this time.

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All business messages have both a general purpose and a specific purpose.

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A good way to test the thoroughness of your business message is to check it for

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When it comes to business research,online sources generally require more careful evaluation than other types.

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When meeting your audience's informational needs,you should emphasize ideas

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A key advantage of oral communication is

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A positive email announcing a new,more convenient travel reimbursement policy should follow the ________ approach for organizing messages.

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A knowledge-management system

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In developing business messages,the step during which you evaluate whether you have expressed your ideas clearly is

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Which media would be best for keeping in touch with a sales team whose members live in several different states?

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As long as your message is clear and interesting,the medium you choose doesn't really matter.

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What are the four tasks involved in planning business messages?

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Accuracy of information is less important in business communication than in other types of communication-everyone is busy,and mistakes are simply unavoidable.

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