Exam 9: Electronic Commerce

Indie has a quiz in class tomorrow about revenue models. You being the expert in such things, she has asked you to help her prepare. -You then ask Indie to name a list of business processes that contribute to a company's revenue model. She lists the following items, which are all correct EXCEPT for ____.

VeriSign is an insurance provider.

Sponsorship ads are often a logo or simple statement that the content being viewed was paid for by a company. _________________________

-In the accompanying figure, Box A represents ____ electronic commerce.

A user's ____ is a record of the links clicked by a user while visiting a Web site.

Banner ads usually appear at the top of a Web page and grab visitors' attention as they open a Web page. _________________________

MATCHING -delivering ads to site visitors with specific demographic characteristics

Online customer service includes such things as chat, texting, email, and PQAs pages. _________________________

Another term for strategic alliance is strategic ____________________.

In the direct fee revenue model, businesses offer services for which they charge a fee.

Currently, the four major assurance providers are the Better Business Bureau (BBB), TRUSTe, Norton Secured Seal (formerly VeriSign), and ____________________.

____ ads usually appear at the top of a Web page and combine text, images, animation, sound, and/or video to grab visitors' attention as they open a Web page; clicking the ad opens a link to the advertiser's site.

MATCHING -when a new intermediary joins an industry

The most common form of e-commerce is ____________________, which refers to selling physical products on the Web.

Name and give two examples of each of the four types of electronic commerce activities.

An online auction in which an individual puts a used item for sale, and another individual buys it to use it themselves, is an example of C2C commerce.

The Web model is the process or processes that a company uses to find new customers, make sales, and deliver the goods or services it sells. _________________________

You work for a consulting agency. A client has approached your company to get advice. They will be creating widgets, and want to do a good deal of their business on the Web. They're interested in discussing the world of electronic commerce. You are assigned to help answer their questions. -Lastly, just before the client leaves, he remembers one last question. He is expecting his company to have international operations, and is concerned about language barriers and translation. You suggest he use a translation system that takes into account the culture and customs of the country, called ____.

You work for a consulting agency. A client has approached your company to get advice. They will be creating widgets, and want to do a good deal of their business on the Web. They're interested in discussing the world of electronic commerce. You are assigned to help answer their questions. -Your client describes their planned business operations. They said they envision having a revenue model similar to Netflix. You explain that Netflix uses a(n) ____ model.

Many gaming sites such as GameHouse and EA Games and portal sites such as Yahoo! Games and MSN Games represent another example of ____ sites.