Exam 4: Forecasting

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Forecasts

(Multiple Choice)
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Which of the following techniques uses variables such as price and promotional expenditures, which are related to product demand, to predict demand?

(Multiple Choice)
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What is the forecast for May based on a weighted moving average applied to the following past demand data and using the weights: 4, 3, 2 (largest weight is for most recent data)? Nov. Dec. Tan. Feb. Mar. April 37 36 40 42 47 43

(Essay)
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Computer monitoring of tracking signals and self-adjustment if a signal passes a preset limit is characteristic of

(Multiple Choice)
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Given an actual demand of 103, a previous forecast value of 99, and an alpha of .4, the exponential smoothing forecast for the next period would be

(Multiple Choice)
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A restaurant has tracked the number of meals served at lunch over the last four weeks. The data shows little in terms of trends, but does display substantial variation by day of the week. Use the following information to determine the seasonal (daily) index for this restaurant. Week Day 1 2 3 4 Sunday 40 35 39 43 Monday 54 55 51 59 Tuesday 61 60 65 64 Wednesday 72 77 78 69 Thursday 89 80 81 79 Friday 91 90 99 95 Saturday 80 82 81 83

(Essay)
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Identify four quantitative forecasting methods.

(Essay)
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Most forecasting techniques assume that there is some underlying stability in the system.

(True/False)
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Given forecast errors of -1, 4, 8, and -3, what is the mean absolute deviation?

(Multiple Choice)
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__________ forecasts employ one or more mathematical models that rely on historical data and/or associative variables to forecast demand.

(Short Answer)
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Which of the following uses three types of participants: decision makers, staff personnel, and respondents?

(Multiple Choice)
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Identify three advantages of the moving average forecasting model. Identify three disadvantages of the moving average forecasting model.

(Essay)
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Arnold Tofu owns and operates a chain of 12 vegetable protein "hamburger" restaurants in northern Louisiana. Sales figures and profits for the stores are in the table below. Sales are given in millions of dollars; profits are in hundreds of thousands of dollars. Calculate a regression line for the data. What is your forecast of profit for a store with sales of $24 million? $30 million? Store Profits Sales 1 14 6 2 11 3 3 15 5 4 16 5 5 24 15 6 28 18 7 22 17 8 21 12 9 26 15 10 43 20 11 34 14 12 9 5

(Essay)
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Yamaha manufactures which set of products with complementary demands to address seasonal fluctuations?

(Multiple Choice)
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What two numbers are contained in the daily report to the CEO of Walt Disney Parks & Resorts regarding the six Orlando parks?

(Multiple Choice)
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What does it mean to "decompose" a time series?

(Essay)
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Many services maintain records of sales noting

(Multiple Choice)
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Many service firms use point-of-sale computers to collect detailed records needed for accurate short-term forecasts.

(True/False)
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A skeptical manager asks what long-range forecasts can be used for. Give her three possible uses/purposes.

(Essay)
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The last four weekly values of sales were 80, 100, 105, and 90 units. The last four forecasts (for the same four weeks) were 60, 80, 95, and 75 units. Calculate MAD, MSE, and MAPE for these four weeks. Sales Forecast Error Error squared Pct. error 80 60 20 400 .25 100 80 20 400 .20 105 95 10 100 .095 90 75 15 225 .167

(Essay)
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