Exam 4: Forecasting

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Focus forecasting tries a variety of computer models and selects the best one for a particular application.

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Seasonal indices adjust raw data for patterns that repeat at regular time intervals.

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Cycles and random variations are both components of time series.

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The department manager using a combination of methods has forecast sales of toasters at a local department store. Calculate the MAD for the manager's forecast. Compare the manager's forecast against a naive forecast. Which is better? Month Unit Sales Manager's Forecast January 52 February 61 March 73 April 79 May 66 June 51 July 47 50 August 44 55 September 30 52 October 55 42 November 74 60 December 125 75

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Which of the following statements about time-series forecasting is true?

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Identify four components of a time series. Which one of these is rarely forecast? Why is this so?

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Describe three popular measures of forecast accuracy.

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Identify the seven steps involved in forecasting.

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A measure of forecast error that does not depend on the magnitude of the item being forecast is the __________.

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Describe the three forecasting time horizons and their use.

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A naive forecast for September sales of a product would be equal to the sales in August.

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Forecasts used for new product planning, capital expenditures, facility location or expansion, and R&D typically utilize a

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Demand (sales) forecasts serve as inputs to financial, marketing, and personnel planning.

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Suppose that demand in period 1 was 7 units and the demand in period 2 was 9 units. Assume that the forecast for period 1 was for 5 units. If the firm uses exponential smoothing with an alpha value of .20, what should be the forecast for period 3? (Round answers to two decimal places.)

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The sales force composite forecasting method relies on salespersons' estimates of expected sales.

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The quarterly "make meeting" of Lexus dealers is an example of a sales force composite forecast.

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Which is not a characteristic of exponential smoothing?

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Given the following data, calculate the three-year moving averages for years 4 through 10. Year Demand 1 74 2 90 3 59 4 91 5 140 6 98 7 110 8 123 9 99

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The fundamental difference between cycles and seasonality is the

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Which of the following smoothing constants would make an exponential smoothing forecast equivalent to a naive forecast?

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