Exam 9: Writing Persuasive Messages

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Employees who are forced into accepting a decision or plan are generally more likely to react positively to the motivation.

(True/False)
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Being sure there is plenty of evidence before drawing conclusions will prevent what?

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The visual design of a product is considered a benefit of a product.

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Identify and discuss methods to persuade an audience that is skeptical or hostile.

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Which of the following is the most effective way at handling audience objections when crafting a sales or marketing message?

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Which of the following has the greatest impact on the effectiveness of persuasive messages in the workplace?

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When writing about a claim or adjustment,it is often most effective to show the reader how the company is responsible for the issue and clearly identify steps that will be taken if they don't honor the claim or adjustment.

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When completing a persuasive message,which of the following helps determine the distribution process?

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When planning a persuasive message,which of the following is the least important consideration when considering the audience?

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Building a relationship with your audience at the right emotional level will help the writer avoid which common mistake in persuasive communication?

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Which of the following would not attract the reader's attention in a sales or marketing message?

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Persuasive messages are often unexpected and unwelcome.

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The use of a person's name,photograph or other identity without permission is considered what?

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A persuasive message that seems appropriate in the culture of the organization is likely to be appropriate in other organizations.

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Which of the following best describes the goals of persuasion?

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Discuss guidelines for reinforcing your position when developing a persuasive message.

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When using blogs and websites to provide the information customers need,what social media guideline is being utilized?

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Which of the following is a common mistake in persuasive communication?

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Describe how to write a persuasive message when requesting action from an organization.

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Most persuasive messages use an indirect approach.

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