Exam 3: Planning Business Messages

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Selecting the right combination of media and channels for producing and delivering a message takes place during what step of the writing process?

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Describe the proofreading process and discuss what should be done to ensure effective proofreading.

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Which of the following is an example of a specific purpose for a communication?

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Which of the following creates a visual aid indicating the relationship between ideas?

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After developing a clear picture of the audience,the next step is to gather necessary information.

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When a message meets the audience's needs and gets the point across,it is considered to be what?

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Every communication effort takes place in a particular situation,meaning you have a specific message to send to a specific audience under a specific set of circumstances.

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The scope of a business message includes what?

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Before an audience will take the time to read or listen to a message,they have to be interested in the subject matter.

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Choosing strong words,creating effective sentences and developing coherent paragraphs take place during what part of the writing process?

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When determining what channel and media to use for a communication,what type of concerns may be generated when sensitive or private communications are needed?

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Identify when an indirect approach to providing information would be most effective,providing an example that highlights each step in the process.

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Discuss the advantages and disadvantages of five methods used to gather information and gain insight before beginning research efforts.

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Which channel and medium combination allows flexibility of multiple formats and channels but can be limited in terms of reach and capability?

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The three-step writing process is most effective in what type of business writing?

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Identifying strong words to convey the meaning of the message takes place in the planning process.

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Which of the following is least likely to satisfy the audience's informational needs?

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Considering the company's business objectives and policies can dictate what?

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The quantity of information delivered is often more important than the quality of the information.

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If you expect your audience to be skeptical about your information,how can you minimize the potential for skepticism?

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