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Exam 6: Planning

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Exam 1: Strategic Communication, Sport Communication, Strategic Sport Communication12 Questionsadd course
Exam 2: Sport As an Industry10 Questionsadd course
Exam 3: Sports Fans12 Questionsadd course
Exam 4: Scanning and Monitoring22 Questionsadd course
Exam 5: Researching and Refining Opportunities and Threats42 Questionsadd course
Exam 6: Planning24 Questionsadd course
Exam 7: Communicating26 Questionsadd course
Exam 8: Evaluating15 Questionsadd course
Exam 9: A Transmedia Narrative Transportation Approach to Strategi Communication24 Questionsadd course
Exam 10: Culture and Sport22 Questionsadd course
Exam 11: Athlete Health and Safety9 Questionsadd course
Exam 12: Crisis Communication and Reputation Management in Sports36 Questionsadd course
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Explain the differences between outreach and outcome objective.

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Question 21

Which type of media is most closely associated with publicity?

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Question 22

What is a social disapproval liability?

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Question 23

________ is a general statement of what you hope to achieve with a strategic communication effort.

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Question 24
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