Exam 2: Sport As an Industry

Strategic communicators should seek legal protection for their team hashtags.

Which are sources of revenue in sport (circle all that apply):

Name the most valuable sports team in the world:__________________________.

Athletes are considered limited-purpose public figures or public figures, and therefore considered celebrity when defamation and slander cases are legally reviewed.

Name two (2) ways that social media offers sport enterprises business opportunities: 1.)_______________________________ and 2.)______________________________.

Offer at least one example of the macro, meso, and micro levels of the sports industry: Macro: _______________ Macro: _______________ Macro: _______________

What was the estimated global sports revenue in 2019:

Define ambush marketing__________________________________

Title IX includes three (3) three specific areas regarding sex discrimination protections. Name them: 1.)_____________________________, 2.)____________________________ and 3.)______________________________.

Social media allows fans to discuss sports in real time. This is called: