Question 1

A good way to test the thoroughness of your message is to use the ________ approach and ask whether the message answers who, what, when, where, why, and how.

Accepted Answer

The answer of A good way to test the thoroughness...

Question 2

Messages should contain supporting detail and background information when

Accepted Answer

A)  you and your audience share the same general background. 
B)  you and your audience do not share the same general background. 
C)  you expect a favorable response. 
D)  all of the above are the case. 
A)  you and your audience share the same general background. 
B)  you and your audience do not share the same general background. 
C)  you expect a favorable response. 
D)  all of the above are the case.

Question 3

You are pressed for time and need to send an important message to your manager. To optimize your writing time, you should devote about ________ percent of your time to planning.

Accepted Answer

A)  50 
B)  20 
C)  10 
D)  70 
A)  50 
B)  20 
C)  10 
D)  70

Question 4

Which of the following media would be best to make a formal introduction to a potential client?

Accepted Answer

A)  Letter 
B)  Email 
C)  Blog 
D)  All are equal in formality 
A)  Letter 
B)  Email 
C)  Blog 
D)  All are equal in formality

Question 5

To inform coworkers that the project you've all worked on for months has been unexpectedly eliminated, you should use the indirect approach.

Accepted Answer

A) True 
 B)False

Question 6

List at least three helpful questions to ask in evaluating the purpose of a message.

Accepted Answer

Once you have determined the specific pu

Question 7

Media richness refers to the relative costs of advertising in the various mass media.

Accepted Answer

A) True 
 B)False

Question 8

You're writing a proposal to give permission to some employees at your company to telecommute. You know management will be skeptical, so you should

Accepted Answer

A)  be as straightforward as possible about stating your conclusions and recommendations. 
B)  use less evidence in support of your points. 
C)  avoid stating your conclusions and recommendations. 
D)  build your case carefully, stating clear reasons for each conclusion you draw and recommendation you make. 
A)  be as straightforward as possible about stating your conclusions and recommendations. 
B)  use less evidence in support of your points. 
C)  avoid stating your conclusions and recommendations. 
D)  build your case carefully, stating clear reasons for each conclusion you draw and recommendation you make.

Question 9

Briefly describe how to meet an unfamiliar audience's informational needs.

Accepted Answer

When you don't know your audie

Question 10

How can the journalistic approach help you include all required information in you business messages?

Accepted Answer

The journalistic approach enab

Question 11

The richest communication medium is

Accepted Answer

A)  a face-to-face conversation. 
B)  IM. 
C)  an email. 
D)  a phone call. 
A)  a face-to-face conversation. 
B)  IM. 
C)  an email. 
D)  a phone call.

Question 12

Even if nothing will change as a result of your message, you should send it if you believe it is important.

Accepted Answer

A) True 
 B)False

Question 13

In general, audiences are likely to

Accepted Answer

A)  ignore poor organization if the message is important. 
B)  fully understand most messages, even those that are poorly organized. 
C)  draw inaccurate conclusions from poorly organized messages. 
D)  none of the above. 
A)  ignore poor organization if the message is important. 
B)  fully understand most messages, even those that are poorly organized. 
C)  draw inaccurate conclusions from poorly organized messages. 
D)  none of the above.

Question 14

A good way to test the thoroughness of your business message is to check it for

Accepted Answer

A)  the who, what, when, where, why, and how. 
B)  a purpose. 
C)  accuracy. 
D)  a main idea. 
A)  the who, what, when, where, why, and how. 
B)  a purpose. 
C)  accuracy. 
D)  a main idea.

Question 15

Which media would be best for keeping in touch with a sales team whose members live in several different states?

Accepted Answer

A)  Electronic media 
B)  Written media 
C)  Oral media 
D)  Presentations 
A)  Electronic media 
B)  Written media 
C)  Oral media 
D)  Presentations

Question 16

Face-to-face communication is the richest medium.

Accepted Answer

A) True 
 B)False

Question 17

"Latest Investment Performance" is an example of a message topic, whereas "Poor Investment Performance Continues" is an example of a main idea.

Accepted Answer

A) True 
 B)False

Question 18

As a new supervisor, you need to introduce yourself to your team of ten employees. The best medium for this type of nonroutine message would be

Accepted Answer

A)  a face-to-face meeting. 
B)  a conference call. 
C)  an email. 
D)  none of the above. 
A)  a face-to-face meeting. 
B)  a conference call. 
C)  an email. 
D)  none of the above.

Question 19

Good ________ helps readers understand and accept your message, and saves them time in the process.

Accepted Answer

The answer of Good ________ helps readers understand and accept...

Question 20

In today's fast-paced environment, traditional business messages rely primarily on graphical elements, with occasional support from text.

Accepted Answer

A) True 
 B)False

Exam 4: Planning Business Messages

A good way to test the thoroughness of your message is to use the ________ approach and ask whether the message answers who, what, when, where, why, and how.

Messages should contain supporting detail and background information when

You are pressed for time and need to send an important message to your manager. To optimize your writing time, you should devote about ________ percent of your time to planning.

Which of the following media would be best to make a formal introduction to a potential client?

To inform coworkers that the project you've all worked on for months has been unexpectedly eliminated, you should use the indirect approach.

List at least three helpful questions to ask in evaluating the purpose of a message.

Media richness refers to the relative costs of advertising in the various mass media.

You're writing a proposal to give permission to some employees at your company to telecommute. You know management will be skeptical, so you should

Briefly describe how to meet an unfamiliar audience's informational needs.

How can the journalistic approach help you include all required information in you business messages?

The richest communication medium is

Even if nothing will change as a result of your message, you should send it if you believe it is important.

In general, audiences are likely to

A good way to test the thoroughness of your business message is to check it for

Which media would be best for keeping in touch with a sales team whose members live in several different states?

Face-to-face communication is the richest medium.

"Latest Investment Performance" is an example of a message topic, whereas "Poor Investment Performance Continues" is an example of a main idea.

As a new supervisor, you need to introduce yourself to your team of ten employees. The best medium for this type of nonroutine message would be

Good ________ helps readers understand and accept your message, and saves them time in the process.

In today's fast-paced environment, traditional business messages rely primarily on graphical elements, with occasional support from text.

Achieving Success Through Effective Business Communication

Mastering Interpersonal Communication

Communicating in a World of Diversity

Writing Business Messages

Completing Business Messages

Crafting Messages for Electronic Media

Writing Routine and Positive Messages

Writing Negative Messages

Writing Persuasive Messages

Finding, Evaluating, and Processing Information

Designing Visual Communication

Planning Reports and Proposals

Writing Reports and Proposals

Completing Reports and Proposals

Developing Oral and Online Presentations

Enhancing Presentations With Slides and Other Visuals

Building Careers and Writing Résumés

Applying and Interviewing for Employment

Format and Layout of Business Documents

Documentation of Report Sources

Correction Symbols

Filters