Exam 12: Designing Visual Communication

Generally speaking, a line chart should not contain more than 2-3 lines for comparison.

A basic principle of design is to maintain ________ or visual parallelism among all the visuals in a document.

Altering the horizontal or vertical scale on a line graph can profoundly influence your audience's perception of the data you present.

A(n) ________ title on a graphic simply identifies the topic.

Tables are ideal for summarizing information that would be difficult or tedious to handle in the main text.

When preparing numerical tables, you should express all items in a column in the same unit.

The most difficult chart to use to collect numerical data from is the ________ chart.

In business presentations, maintaining consistency among your visuals is less important than impressing the audience with a wide range of special effects.

The more decorative elements you can add to a graphic, the more interesting and useful it will be to the audience.

Define and explain the "visual evolution in business communication."

A(n) ________ ________ chart shows how much time is needed to complete each task in a given project.

In designing visuals for business reports, what tasks are best suited for bar charts? List at least two.

Alternating rows of a table with contrasting colors serves no design purpose and qualifies as chartjunk.

Microsoft Visio is one example of specialized software used to create

The primary difference between titles and captions of visuals is that

Drawings, diagrams, and photographs are generally not helpful in business documents.

________ charts are a form of line chart with a cumulative effect; all the lines add up to the top line.

The best graphic element to identify the communication channels of an entire business organization is a(n)

The best place to put a visual is right next to or immediately following the paragraph it illustrates.

A segmented or stacked bar chart