Question 1

The richest form of feedback is the face-to-face conversation.

Accepted Answer

A) True 
 B)False

Question 2

As part of determining your purpose, you must also consider ________.

Accepted Answer

A)  how your message will be delivered 
B)  where your message will be delivered 
C)  is your purpose acceptable to your organization 
D)  all of the above 
A)  how your message will be delivered 
B)  where your message will be delivered 
C)  is your purpose acceptable to your organization 
D)  all of the above

Question 3

The mind mapping technique asks who, what, when, where, why, and how questions to distill major thoughts from unorganized information.

Accepted Answer

A) True 
 B)False

Question 4

Leo needs to create a presentation on a controversial topic. Before beginning work, he outlines the major points and plans the flow of the presentation. Which of the following should Leo avoid in order to express his ideas clearly and concisely?

Accepted Answer

A)  Explaining the implications of the main idea 
B)  Increasing the number of supporting points 
C)  Providing examples and evidence 
D)  Providing only a few strong examples 
A)  Explaining the implications of the main idea 
B)  Increasing the number of supporting points 
C)  Providing examples and evidence 
D)  Providing only a few strong examples

Question 5

Milkman Foods has developed a malted milk powder for children. Which of the following questions is MOST relevant in helping the company identify the target audience for the promotional campaign of this product?

Accepted Answer

A)  Who are Milkman's competitors in the market? 
B)  What is the average consumption of milk in the area? 
C)  Who makes the buying decisions in households? 
D)  What do consumers expect from the product? 
A)  Who are Milkman's competitors in the market? 
B)  What is the average consumption of milk in the area? 
C)  Who makes the buying decisions in households? 
D)  What do consumers expect from the product?

Question 6

Use written medium when ________.

Accepted Answer

A)  your message is detailed, complex, or requires planning 
B)  your message has emotional content 
C)  you need immediate feedback 
D)  you do not need a permanent record 
A)  your message is detailed, complex, or requires planning 
B)  your message has emotional content 
C)  you need immediate feedback 
D)  you do not need a permanent record

Question 7

When deciding if your purpose is worth pursuing, ask yourself ________.

Accepted Answer

A)  what likely response will it receive 
B)  what are audience attitudes toward the purpose 
C)  is the purpose realistic 
D)  all of the above 
A)  what likely response will it receive 
B)  what are audience attitudes toward the purpose 
C)  is the purpose realistic 
D)  all of the above

Question 8

Print media, such as memorandums and newsletters, is the best way to communicate complicated, emotionally charged information.

Accepted Answer

A) True 
 B)False

Question 9

The general purpose of a business message will be to ________.

Accepted Answer

A)  inform, persuade, and promote your professional reputation 
B)  inform, persuade, and sell your product to your audience 
C)  inform, persuade, and collaborate with your audience 
D)  inform, persuade, and eliminate the competition 
A)  inform, persuade, and promote your professional reputation 
B)  inform, persuade, and sell your product to your audience 
C)  inform, persuade, and collaborate with your audience 
D)  inform, persuade, and eliminate the competition

Question 10

Media richness depends in part on a medium's ability to facilitate feedback.

Accepted Answer

A) True 
 B)False

Question 11

When you want to ease interaction, which of these channels is the most effective?

Accepted Answer

A)  Teleconferencing 
B)  Oral medium 
C)  Written medium 
D)  Mobile communication 
A)  Teleconferencing 
B)  Oral medium 
C)  Written medium 
D)  Mobile communication

Question 12

The general purpose of a business message is to inform, persuade, and collaborate with your audience.

Accepted Answer

A) True 
 B)False

The richest form of feedback is the face-to-face conversation.

As part of determining your purpose, you must also consider ________.

The mind mapping technique asks who, what, when, where, why, and how questions to distill major thoughts from unorganized information.

Leo needs to create a presentation on a controversial topic. Before beginning work, he outlines the major points and plans the flow of the presentation. Which of the following should Leo avoid in order to express his ideas clearly and concisely?

Milkman Foods has developed a malted milk powder for children. Which of the following questions is MOST relevant in helping the company identify the target audience for the promotional campaign of this product?

Use written medium when ________.

When deciding if your purpose is worth pursuing, ask yourself ________.

Print media, such as memorandums and newsletters, is the best way to communicate complicated, emotionally charged information.

The general purpose of a business message will be to ________.

Media richness depends in part on a medium's ability to facilitate feedback.

When you want to ease interaction, which of these channels is the most effective?

The general purpose of a business message is to inform, persuade, and collaborate with your audience.

Understanding Business Communication in Todays Workplace

Mastering Team Skills and Interpersonal Communication

Writing Business Messages

Completing Business Messages

Crafting Messages for Electronic Media

Writing Routine and Positive Messages

Writing Negative Messages

Writing Persuasive Messages

Understanding and Planning Reports and Proposals

Writing and Completing Reports and Proposals

Developing Oral and Online Presentations

Building Careers and Writing Résumés

Applying and Interviewing for Employment

Filters

Exam 3: Planning Business Messages

The richest form of feedback is the face-to-face conversation.

As part of determining your purpose, you must also consider ________.

The mind mapping technique asks who, what, when, where, why, and how questions to distill major thoughts from unorganized information.

Leo needs to create a presentation on a controversial topic. Before beginning work, he outlines the major points and plans the flow of the presentation. Which of the following should Leo avoid in order to express his ideas clearly and concisely?

Milkman Foods has developed a malted milk powder for children. Which of the following questions is MOST relevant in helping the company identify the target audience for the promotional campaign of this product?

Use written medium when ________.

When deciding if your purpose is worth pursuing, ask yourself ________.

Print media, such as memorandums and newsletters, is the best way to communicate complicated, emotionally charged information.

The general purpose of a business message will be to ________.

Media richness depends in part on a medium's ability to facilitate feedback.

When you want to ease interaction, which of these channels is the most effective?

The general purpose of a business message is to inform, persuade, and collaborate with your audience.

Understanding Business Communication in Todays Workplace

Mastering Team Skills and Interpersonal Communication

Writing Business Messages

Completing Business Messages

Crafting Messages for Electronic Media

Writing Routine and Positive Messages

Writing Negative Messages

Writing Persuasive Messages

Understanding and Planning Reports and Proposals

Writing and Completing Reports and Proposals

Developing Oral and Online Presentations

Building Careers and Writing Résumés

Applying and Interviewing for Employment

Filters