Exam 15: Distribution and Marketing Logistics

What is disintermediation? What are the similarities and differences between disintermediation and unbundling of services?

Discount stores differ from off-price retailers in that discount stores ________.

Intensive distribution differs from selective distribution in that intensive distribution ________.

When you enter a Sonicboom store,you won't find shelves of its products.Instead,it has attractive,interactive displays that help you "audition" various Sonicboom music players.The store has a soundproof room where customers can listen to music and play high-definition videos,see and hear the audio and video performance of Sonicboom products.Customers are given free monthly newsletters,with reviews of Sonicboom,and articles on latest trends in the music industry.This would be an example of ________.

The number of layers between producers and their target customers is known as ________.

Which of the following statements is true about retailing formats?

Market coverage refers to ________.

Large stores that carry a variety of products in multiple categories,such as clothing,house wares,gifts,bedding,and furniture are termed as ________.

Natural resources such as lumber,grain and coal are usually marketed through ________ who take ownership but not physical possession of the goods.

Disagreement over rights and responsibilities of the organizations in a distribution channel is termed as ________.

Online retailers can be either Internet-only operations or online extensions of store-based operations.

Sam's Club sells sports apparel to individual consumers for their personal use and to small businesses who resell those goods to consumers.Sam's Club functions both as a retailer and a wholesaler.

Independently-owned businesses that buy from producers,take legal title to the goods,and then resell them to retailers or to organizational buyers,are called ________.

Compare and contrast merchant wholesalers with agents and brokers.

Drop shippers take legal title to and possession of goods from a producer and then resell those goods to retailers or organizational buyers.

All activities required to move products from producer to consumer comprise the logistics function.

________ refers to the planning,movement,and flow of goods and related information throughout the supply chain.

Compare and contrast department stores with specialty stores.

The Bookstop,a chain of bookstores in the United States,sells books to individuals for personal use.The firm began with a traditional retail storefront,and then began to "sell through" mail order catalogs as well.Recently,the store also opened a website and sells its books online.The website also allows customers to place requests for specific books that are not in the stock.In this example,The Bookstop uses ________.

Merchant wholesalers that sell products to organizational customers for internal operations or the production of other goods,rather than to retailers for sale,are known as manufacturers' representatives.