Question 1

________ combine different types of retailers or different retail companies in the same facility.

Accepted Answer

A)  Pop-up stores 
B)  Interactive kiosks 
C)  Off-price stores 
D)  Factory outlets 
E)  Hybrid stores 
A)  Pop-up stores 
B)  Interactive kiosks 
C)  Off-price stores 
D)  Factory outlets 
E)  Hybrid stores

Question 2

Which of the following is an example of disintermediation?

Accepted Answer

A)  A manufacturing firm introduces a new line of products. 
B)  A manufacturing firm uses in-store marketing to help customers locate its products. 
C)  A manufacturing firm chooses retailers that can provide customer support for its products. 
D)  A manufacturing firm closely monitors the activities of its retailers to ensure that its brand image is not harmed. 
E)  A manufacturing firm supplies its products directly to the retailers, instead of selling them to the wholesaler. 
A)  A manufacturing firm introduces a new line of products. 
B)  A manufacturing firm uses in-store marketing to help customers locate its products. 
C)  A manufacturing firm chooses retailers that can provide customer support for its products. 
D)  A manufacturing firm closely monitors the activities of its retailers to ensure that its brand image is not harmed. 
E)  A manufacturing firm supplies its products directly to the retailers, instead of selling them to the wholesaler.

Question 3

CTM Manufacturers,a firm that manufactures luxury cars,offers its products in only one outlet in each market area.The car dealers are carefully chosen by the firm and monitored to ensure that CTM cars are properly merchandised.The firm chooses the optimum number of outlets carefully to balance cost and market coverage.CTM Manufacturers uses which of the following market coverage strategies?

Accepted Answer

A)  selective distribution 
B)  exclusive distribution 
C)  intensive distribution 
D)  disintermediation 
E)  multichannel retailing 
A)  selective distribution 
B)  exclusive distribution 
C)  intensive distribution 
D)  disintermediation 
E)  multichannel retailing

Question 4

________ are full-service merchant wholesalers that set up displays in retail outlets,stock inventory,and perform other services such as marking prices on merchandise.

Accepted Answer

A)  Rack jobbers 
B)  Agents 
C)  Brokers 
D)  System integrators 
E)  Value-added resellers 
A)  Rack jobbers 
B)  Agents 
C)  Brokers 
D)  System integrators 
E)  Value-added resellers

Question 5

Compare and contrast multichannel retailing with retail theater.

Accepted Answer

The growth in online retailing reflects

Question 6

Advanced warehouse facilities that specialize in collecting and shipping merchandise are called ________.

Accepted Answer

A)  distribution centers 
B)  digital networks 
C)  outboard transportations 
D)  retail outlets 
E)  warehouse clubs 
A)  distribution centers 
B)  digital networks 
C)  outboard transportations 
D)  retail outlets 
E)  warehouse clubs

Question 7

Agents differ from merchant wholesalers in that agents ________.

Accepted Answer

A)  take legal title to goods they distribute 
B)  never actually own the products they handle 
C)  take ownership, but not physical possession, of the goods they handle 
D)  provide a wide variety of services, such as storage, selling, order processing, delivery, and promotional support 
E)  set up displays in retail outlets, stock inventory, and perform other services such as marking prices on merchandise 
A)  take legal title to goods they distribute 
B)  never actually own the products they handle 
C)  take ownership, but not physical possession, of the goods they handle 
D)  provide a wide variety of services, such as storage, selling, order processing, delivery, and promotional support 
E)  set up displays in retail outlets, stock inventory, and perform other services such as marking prices on merchandise

Question 8

The growth of online retailing has lagged store-based retailing in recent years.

Accepted Answer

A) True 
 B)False

Question 9

Which of the following statements is true about physical distribution and logistics?

Accepted Answer

A)  Physical distribution refers to the planning, movement, and flow of goods and related information throughout the supply chain. 
B)  Forecasting includes a number of activities, such as recording the sale, making the appropriate accounting entries, and billing the customer. 
C)  Containerized shipping restricts flexibility in transportation. 
D)  Air transport tends to be the cheapest method of transportation. 
E)  In a typical distribution center, goods produced at a variety of locations are collected, sorted, coded, and redistributed to fill customer orders. 
A)  Physical distribution refers to the planning, movement, and flow of goods and related information throughout the supply chain. 
B)  Forecasting includes a number of activities, such as recording the sale, making the appropriate accounting entries, and billing the customer. 
C)  Containerized shipping restricts flexibility in transportation. 
D)  Air transport tends to be the cheapest method of transportation. 
E)  In a typical distribution center, goods produced at a variety of locations are collected, sorted, coded, and redistributed to fill customer orders.

Question 10

When the role of an intermediary is taken over by manufacturers upstream or customers downstream,________ occurs.

Accepted Answer

A)  centralization 
B)  disintermediation 
C)  drop shipping 
D)  market penetration 
E)  horizontal integration 
A)  centralization 
B)  disintermediation 
C)  drop shipping 
D)  market penetration 
E)  horizontal integration

Question 11

Distribution strategy refers to a firm's overall plan for moving products through intermediaries and on to final customers.

Accepted Answer

A) True 
 B)False

Question 12

Compare and contrast transportation through air with transportation via water.What is intermodal transportation.

Accepted Answer

Air transport offers the primary advanta

Question 13

________ refer(s)to intermediaries that sell products to other intermediaries for resale or to organizations for internal use.

Accepted Answer

A)  Retailers 
B)  Wholesalers 
C)  Department store 
D)  Specialty store 
E)  Convenience store 
A)  Retailers 
B)  Wholesalers 
C)  Department store 
D)  Specialty store 
E)  Convenience store

Question 14

The primary function of distribution channels is delivering value to producers,so channel strategy decisions should start with producers' needs and expectations.

Accepted Answer

A) True 
 B)False

Question 15

MacyPools is a firm that distributes pool chemicals,pool equipment,and pool supplies.The firm purchases the products from manufacturers,takes legal title to the goods,and then resells it to companies and government agencies.MacyPools also sells its products to small-business owners who then resell it to individuals for their own personal use.MacyPools can be classified as ________.

Accepted Answer

A)  brokers 
B)  drop shippers 
C)  merchant wholesalers 
D)  manufacturers' representatives 
E)  a specialty store 
A)  brokers 
B)  drop shippers 
C)  merchant wholesalers 
D)  manufacturers' representatives 
E)  a specialty store

Question 16

Compare and contrast discount stores with off-price retailers?

Accepted Answer

Retailers can also be distinguished by t

Question 17

AMS Technologies,a computer hardware reseller,purchases computer components from leading manufacturers and builds fully operational personal-computer systems customized for specific consumer requirements,such as non-linear video editing capabilities.The firm sells its products to various companies and educational institutions.AMS Technologies belongs to which of the following class of intermediaries?

Accepted Answer

A)  retail outlet 
B)  drop shippers 
C)  manufacturers' representatives 
D)  system integrators 
E)  specialty stores 
A)  retail outlet 
B)  drop shippers 
C)  manufacturers' representatives 
D)  system integrators 
E)  specialty stores

Question 18

Hybrid stores refers to stores that exist for only a short time and are designed more as attention-getting events than as ongoing retail operations.

Accepted Answer

A) True 
 B)False

Question 19

The ________ is a combination of intermediaries and channels that producers use to reach its target customers.

Accepted Answer

A)  marketing mix 
B)  trading channel 
C)  distribution mix 
D)  wheel of retailing 
E)  market segmentation 
A)  marketing mix 
B)  trading channel 
C)  distribution mix 
D)  wheel of retailing 
E)  market segmentation

Question 20

Arrangements by which channel partners coordinate their activities under the leadership of one of the partners is termed as ________.

Accepted Answer

A)  vertical integration 
B)  benchmarking 
C)  affirmative action 
D)  marketing systems 
E)  disintermediation 
A)  vertical integration 
B)  benchmarking 
C)  affirmative action 
D)  marketing systems 
E)  disintermediation

________ combine different types of retailers or different retail companies in the same facility.

Which of the following is an example of disintermediation?

________ are full-service merchant wholesalers that set up displays in retail outlets,stock inventory,and perform other services such as marking prices on merchandise.

Compare and contrast multichannel retailing with retail theater.

Advanced warehouse facilities that specialize in collecting and shipping merchandise are called ________.

Agents differ from merchant wholesalers in that agents ________.

The growth of online retailing has lagged store-based retailing in recent years.

Which of the following statements is true about physical distribution and logistics?

When the role of an intermediary is taken over by manufacturers upstream or customers downstream,________ occurs.

Distribution strategy refers to a firm's overall plan for moving products through intermediaries and on to final customers.

Compare and contrast transportation through air with transportation via water.What is intermodal transportation.

________ refer(s)to intermediaries that sell products to other intermediaries for resale or to organizations for internal use.

The primary function of distribution channels is delivering value to producers,so channel strategy decisions should start with producers' needs and expectations.

Compare and contrast discount stores with off-price retailers?

Hybrid stores refers to stores that exist for only a short time and are designed more as attention-getting events than as ongoing retail operations.

The ________ is a combination of intermediaries and channels that producers use to reach its target customers.

Arrangements by which channel partners coordinate their activities under the leadership of one of the partners is termed as ________.

Developing a Business Mindset

Understanding Basic Economics

The Global Marketplace

Business Ethics and Corporate Social Responsibility

Forms of Ownership

Entrepreneurship and Small Business Ownership

Management Roles, Functions, and Skills

Organization and Teamwork

Production Systems

Employee Motivation

Human Resources Management

Labor Relations

The Art and Science of Marketing

Product and Pricing Strategies

Customer Communication

Financial Information and Accounting Concepts

Financial Management

Financial Markets and Investment Strategies

The Money Supply and Banking Systems

Filters

Exam 15: Distribution and Marketing Logistics

________ combine different types of retailers or different retail companies in the same facility.

Which of the following is an example of disintermediation?

________ are full-service merchant wholesalers that set up displays in retail outlets,stock inventory,and perform other services such as marking prices on merchandise.

Compare and contrast multichannel retailing with retail theater.

Advanced warehouse facilities that specialize in collecting and shipping merchandise are called ________.

Agents differ from merchant wholesalers in that agents ________.

The growth of online retailing has lagged store-based retailing in recent years.

Which of the following statements is true about physical distribution and logistics?

When the role of an intermediary is taken over by manufacturers upstream or customers downstream,________ occurs.

Distribution strategy refers to a firm's overall plan for moving products through intermediaries and on to final customers.

Compare and contrast transportation through air with transportation via water.What is intermodal transportation.

________ refer(s)to intermediaries that sell products to other intermediaries for resale or to organizations for internal use.

The primary function of distribution channels is delivering value to producers,so channel strategy decisions should start with producers' needs and expectations.

Compare and contrast discount stores with off-price retailers?

Hybrid stores refers to stores that exist for only a short time and are designed more as attention-getting events than as ongoing retail operations.

The ________ is a combination of intermediaries and channels that producers use to reach its target customers.

Arrangements by which channel partners coordinate their activities under the leadership of one of the partners is termed as ________.

Developing a Business Mindset

Understanding Basic Economics

The Global Marketplace

Business Ethics and Corporate Social Responsibility

Forms of Ownership

Entrepreneurship and Small Business Ownership

Management Roles, Functions, and Skills

Organization and Teamwork

Production Systems

Employee Motivation

Human Resources Management

Labor Relations

The Art and Science of Marketing

Product and Pricing Strategies

Customer Communication

Financial Information and Accounting Concepts

Financial Management

Financial Markets and Investment Strategies

The Money Supply and Banking Systems

Filters