Exam 11: International Strategic Management

Disney uses the related diversification strategy.

________ is a comprehensive and ongoing management planning process aimed at formulating and implementing strategies that enable a firm to compete effectively internationally.

Which strategy combines the benefits of global scale efficiencies and local responsiveness?

What is a related diversification strategy?

Nike achieved ________ by centering its manufacturing in countries where labor costs are relatively low.

Multinational flexibility is enhanced when control is centralized.

What is the purpose of conducting a SWOT analysis? As an international manager, how would you conduct a SWOT analysis? How would you use the gathered information?

A(n) ________ calls for the firm to operate in several different but fundamentally related businesses, industries, or markets at the same time.

There are many similarities between developing a strategy for competing in a single country and developing one for competing in multiple countries.

What is the final step of formulating an international business strategy?

Mercedes-Benz relies on its brand name and reputation for well-engineered, luxurious cars to succeed in foreign markets. Mercedes-Benz is most likely using the ________ strategy.

Dixon Enterprises, an MNE, uses a global strategy, which means that the firm most likely has a ________ structure.

IKEA attempts to capture global efficiencies while remaining responsive to local conditions. IKEA follows a ________.

Why did Toyota initially struggle in the Chinese market?

Resource deployment answers the question: "How can different elements of our business benefit each other?"

What type of strategy does IKEA follow?

Explain the purpose of a mission statement.

Briefly describe the four strategic alternatives for international business. Identify the four basic components of any type of international strategy.

When using a(n) ________, a firm utilizes the core competency or firm-specific advantage it developed in the domestic market as its main competitive weapon in the foreign markets it enters.

Multinational flexibility is ________.