Question 1

Communicators gain credibility if they appear to be _____.

Accepted Answer

A)  expert and trustworthy 
B)  powerful and dominant 
C)  slow and hesitant 
D)  persuasive and shrewd 
A)  expert and trustworthy 
B)  powerful and dominant 
C)  slow and hesitant 
D)  persuasive and shrewd

Question 2

Which of the following is NOT one of the primary elements of persuasion that social psychologists have studied?

Accepted Answer

A)  the communicator 
B)  the context 
C)  the message 
D)  the audience 
A)  the communicator 
B)  the context 
C)  the message 
D)  the audience

Question 3

Fear-arousing messages work best when they

Accepted Answer

A)  do not suggest a solution. 
B)  try to prevent a bad outcome, such as cancer. 
C)  try to promote a good outcome, such as fitness. 
D)  are framed in a positive manner. 
A)  do not suggest a solution. 
B)  try to prevent a bad outcome, such as cancer. 
C)  try to promote a good outcome, such as fitness. 
D)  are framed in a positive manner.

Question 4

Which of the following illustrates media influence through a two-step flow of communication?

Accepted Answer

A)  A teenager buys a video game she saw advertised both on television and in her favorite magazine. 
B)  A domestic car manufacturer sponsors a television program about the defectiveness of many foreign imports. 
C)  A candidate for political office answers questions from members of a studio audience on live television. 
D)  A man buys a new laundry detergent after having it recommended by a friend, who had read that it was both effective and environmentally safe in a consumer magazine article. 
A)  A teenager buys a video game she saw advertised both on television and in her favorite magazine. 
B)  A domestic car manufacturer sponsors a television program about the defectiveness of many foreign imports. 
C)  A candidate for political office answers questions from members of a studio audience on live television. 
D)  A man buys a new laundry detergent after having it recommended by a friend, who had read that it was both effective and environmentally safe in a consumer magazine article.

Question 5

Studies comparing different sources of media found that the more _____ the media, the more persuasive the message.

Accepted Answer

A)  positive 
B)  negative 
C)  lifelike 
D)  intense 
A)  positive 
B)  negative 
C)  lifelike 
D)  intense

Communicators gain credibility if they appear to be _____.

Which of the following is NOT one of the primary elements of persuasion that social psychologists have studied?

Fear-arousing messages work best when they

Which of the following illustrates media influence through a two-step flow of communication?

Studies comparing different sources of media found that the more _____ the media, the more persuasive the message.

Thinking Critically With Psychological Science

The Biology of Mind

Consciousness and the Two-Track Mind

Nature, Nurture, and Human Diversity

Developing Through the Life Span

Sensation and Perception

Memory

Thinking and Language

Intelligence

What Drives Us: Hunger, Sex, Friendship, and Achievement

Emotions, Stress, and Health

Social Psychology

Personality

Psychological Disorders

Therapy

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Exam 7: Learning

Communicators gain credibility if they appear to be _____.

Which of the following is NOT one of the primary elements of persuasion that social psychologists have studied?

Fear-arousing messages work best when they

Which of the following illustrates media influence through a two-step flow of communication?

Studies comparing different sources of media found that the more _____ the media, the more persuasive the message.

Thinking Critically With Psychological Science

The Biology of Mind

Consciousness and the Two-Track Mind

Nature, Nurture, and Human Diversity

Developing Through the Life Span

Sensation and Perception

Memory

Thinking and Language

Intelligence

What Drives Us: Hunger, Sex, Friendship, and Achievement

Emotions, Stress, and Health

Social Psychology

Personality

Psychological Disorders

Therapy

Filters