Exam 3: Planning Business Messages

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________ media communicate in the simplest ways,provide no opportunity for audience feedback,and aren't personalized.

(Multiple Choice)
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When you need a permanent,verifiable record,which of these channels is the most effective?

(Multiple Choice)
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After writing the first draft,a writer should revise the message to make it ________.

(Multiple Choice)
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The general purpose of a business message will be to ________.

(Multiple Choice)
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The reason for writing a message is its ________.

(Short Answer)
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A multinational company has a presence in several countries and its employees come from different cultures and speak a variety of languages.The company needs to communicate information about a complex process to all its employees across the world.Which of the following classes of media should the company use for this purpose?

(Multiple Choice)
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Before writing any message,it is helpful to develop a profile of your ________.

(Short Answer)
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Written communication is best when you need to encourage interaction,express emotions,or monitor emotional responses.

(True/False)
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The ________ channel includes media such as face-to-face conversation,telephone calls,speeches,presentations,and meetings.

(Short Answer)
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In any communication situation,it is equally important to meet your own needs and those of the recipients.

(True/False)
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Planning complex messages in business rarely requires you to conduct formal research to locate and analyze all the information you need for your purpose and audience.

(True/False)
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Briefly describe the advantages and disadvantages of oral channels.

(Essay)
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If you want to inspire,to persuade,to teach,or to warn readers or listeners about the potential outcomes for a particular course of action,________ might be an appropriate approach since messages organize in this manner are familiar and memorable.

(Short Answer)
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The ________ approach asks who,what,when,where,why,and how questions to distill major thoughts from unorganized information.

(Multiple Choice)
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Briefly describe the advantages and disadvantages of written channels.

(Essay)
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In ________,computer-generated text,graphics,or sounds are superimposed onto a user's physical reality,either on a device display or directly onto the physical world itself.

(Multiple Choice)
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Clarifying the purpose of your message,gathering necessary information,and tailoring your message to the needs and expectations of your audience takes place in the "writing" stage of the writing process.

(True/False)
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Brainstorming ________.

(Multiple Choice)
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It is important to reach the decision makers or opinion moulders in your audience.

(True/False)
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Administrators of a technical college have been under pressure to increase the number of students enrolled per class.If it goes ahead,this new policy will increase revenue,which will indirectly benefit instructors; however,it will also add significantly to instructor workload and possibly diminish the learner experience.Before introducing any new policies,the administration is seeking input from instructors.The most appropriate media to choose for this communication will be ________.

(Multiple Choice)
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