Exam 7: Bad News Messages

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Thank you so much for asking me to speak at the university's graduation ceremony is an effective buffer in a refusal letter.

(True/False)
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Which of the following explanations is most effective when denying a customer's request for credit?

(Multiple Choice)
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In denying claims, writers use the __________-before-refusal pattern to set an empathic tone and buffer the bad news.

(Short Answer)
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Because of the potential consequences of a poorly written bad-news message, it is less important to follow the writing process and more important to be creative.

(True/False)
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Business communicators should consider including a forward look, good wishes, a mention of freebies, or references to resale information or promotion in the ___________ of a bad-news letter.

(Short Answer)
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Maya has decided to apologize briefly in the buffer of her bad-news letter to a client. Which of the following is the best apology?

(Multiple Choice)
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To take the spotlight off the bad news, place it at the end of a paragraph.

(True/False)
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Business communicators act as agents of their organizations. Their words, decisions, and opinions are assumed to represent those of the organization.

(True/False)
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The bad feelings associated with disappointing news can generally be reduced if the receiver feels that the news was revealed sensitively, thinks the matter was treated seriously, believes that the decision was fair, and

(Multiple Choice)
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Your secondary goals when communicating bad news are to reduce bad feelings, to convey fairness, and to

(Multiple Choice)
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If your receiver might overlook the bad news, it is appropriate to use the direct pattern.

(True/False)
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You should never include resale or sales promotion material in a negative news message.

(True/False)
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When a company must deal with troublesome situations that cause unhappiness to customers, it must take immediate steps for effective ___________ control.

(Short Answer)
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It is good company policy to approve all customer claims in order to maintain goodwill.

(True/False)
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When should the direct organizational pattern be used to communicate bad news?

(Multiple Choice)
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Using the following statement in an explanation of the reasons for the bad news could help the receiver to accept the message: Although we would like to consider installing the heating system you have offered, we are seeking a more energy-efficient, environmentally friendly unit.

(True/False)
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Using a(n) _________-voice verb enables you to depersonalize an action and cushion the bad news.

(Short Answer)
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Which of the following statements about the ethics of delivering bad news is most accurate?

(Multiple Choice)
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In the opening of a bad-news message, the ___________ is a neutral but meaningful statement that does not mention the bad news.

(Short Answer)
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Christian Reuter, R.D., is declining an invitation to speak about the health benefits of juice bars at the fall conference of the Health and Fitness Trainers Association (HAFTA). Which of the following is the most effective buffer?

(Multiple Choice)
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