Exam 5: Electronic Commerce

A click-and-order has a presence only in the _____ world.

Digital natives are the group of people ushered into this world alongside the digital revolution.

What term refers to the electronic integration of government agencies across specific levels of government?

Which type of digital wallet maintains your e-commerce information on your computer?

Finding, reaching, and establishing a relationship with customers is generally termed _____.

What is the term used to describe an ad that appears after you close your current browser window?

_____ are arrangements made between e-commerce sites that direct users from one site to the other.

What is the term used to describe the small advertisements that appear on other Web sites?

What is the difference between a reverse auction and mass customization?

________ describes an environment in which businesses and organizations come to you via technology with information, services, and product offerings based on your profile.

If you created links on your personal Web site that connected your visitors with the goal that you would earn a fee for purchases made by your visitors to the other business, what type e-commerce model are you creating?

Businesses wanting to perform research activities may be able to purchase detailed information from government sources such as Statistics Canada.

The B2B e-commerce segment is relatively small compared to the B2C e-commerce segment.

Digital products are typically expensive to deliver.

A click-through is an affiliate program between two e-commerce sites directs viewers from one site to the other.

E-commerce is commerce, but it is commerce accelerated and enhanced by IT, in particular the Internet

_____ refers to the electronic integration of government agencies, activities, and processes across a specific level of government.

What is the set of marketing tools that your organization will use to pursue its marketing objectives in reaching and attracting customers?

What is the process in which a buyer posts its interest in buying a certain quantity of items with specified purchasing requirements and suppliers then compete for this business?

What is an affiliate program?