Exam 5: Electronic Commerce

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The government is using digital technologies to become more competitive.

(True/False)
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Demand aggregation combines purchase requests from multiple buyers into a single large order, which justifies a discount from the business.

(True/False)
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________ describes electronic commerce conducted over a wireless device such as a cell phone, PDA, or notebook.

(Short Answer)
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A _____ is a person between the ages of 6 and 24 who spend much of their time in front of a screen.

(Short Answer)
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Secure Socket Layer (SSL) enables the merchant to verify the customer's identity and is endorsed by major credit cards.

(True/False)
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If your browser displays a small picture of a lock or if the Web address begins with httpq, then you're using secure sockets layers to connect to another Web page.

(True/False)
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_____ are materials that are used in production in a manufacturing company or are placed on the shelf for sale in a retail environment.

(Short Answer)
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The B2C segment is where the dollar volume of e-commerce has always been widely expected to be concentrated.

(True/False)
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An integrated e-marketplace brings together buyers and sellers from multiple industries, often for direct materials.

(True/False)
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An organization like Canadian Tire which has both stores and a Web site for business transactions is referred to as a _____.

(Short Answer)
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The ____ e-commerce model is an example of the government selling confiscated cars at auction.

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What is a "sticky" Web site?

(Multiple Choice)
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Which computer tool creates a secure and private connection between a Web client's computer and a Web server's computer so that files sent from one to another are kept confidential?

(Multiple Choice)
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Click-throughs are the count of the number of people who visit one site, click on an ad, and are taken to the site of the advertiser.

(True/False)
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A person who grew up during the digital revolution is often called a(n) _____.

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Which transmission method ensures that transactions traveling over the Internet are legitimate as well as secure?

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What formal business plan maps out your customer base and your strategy for reaching them?

(Multiple Choice)
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Consumers are usually most familiar with _____ e-commerce.

(Short Answer)
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When a government agency such as the Canada Small Business Financing (CSBF) Program streamlines loan administration to small-and-medium-size enterprises that would be unable to get financing on their own, the _____ e-commerce model is employed.

(Multiple Choice)
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________ are people who were born and raised in a time prior to the digital society in which we now live.

(Short Answer)
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