Question 1

Carfax is an example of a company that sells its products or services directly to its consumers online.Which ebusiness model is Carfax using?

Accepted Answer

A) C2B 
B) C2C 
C) B2C 
D) B2B 
A) C2B 
B) C2C 
C) B2C 
D) B2B

Question 2

Instant messaging (IMing) is a service that enables instant or real-time communication between people.

Accepted Answer

A) True 
 B)False

Question 3

Which of the following represents the connecting and communicating tools supporting and driving ebusiness?

Accepted Answer

A) Email, instant messaging, podcasting, content management systems, and video and web conferencing. 
B) Content providers, infomediaries, online marketplaces, portals, service providers, transaction brokers. 
C) B2B, B2C, C2C, C2B. 
D) Advertising fees, license fees, subscription fees, transaction fees, value-added services fees. 
A) Email, instant messaging, podcasting, content management systems, and video and web conferencing. 
B) Content providers, infomediaries, online marketplaces, portals, service providers, transaction brokers. 
C) B2B, B2C, C2C, C2B. 
D) Advertising fees, license fees, subscription fees, transaction fees, value-added services fees.

Question 4

Many believe that U.S.tax policy should provide a level playing field for traditional retail businesses, mail order companies, and online merchants.What form of ebusiness challenge is this statement referring to?

Accepted Answer

A) Adhering to taxation rules. 
B) Ensuring consumer protection. 
C) Identifying limited market segments. 
D) Managing consumer relationships. 
A) Adhering to taxation rules. 
B) Ensuring consumer protection. 
C) Identifying limited market segments. 
D) Managing consumer relationships.

Question 5

John and Jenny have been saving for two years to take their six children on a vacation to Disneyworld.They are surprised to find out that airline tickets are far more expensive than they had anticipated.They decide to try to find cheaper tickets on Priceline where they are allowed to set the price they are willing to pay for the airline tickets.What form of ebusiness model are John and Jenny using?

Accepted Answer

A) CBC 
B) B2B 
C) C2B 
D) C2C 
A) CBC 
B) B2B 
C) C2B 
D) C2C

Question 6

What are some of the immediate results businesses found from using instant messaging?

Accepted Answer

A) Quickly identify which employees are at their computers. 
B) Easily hold simultaneous IM sessions with multiple people. 
C) Resolve questions or problems immediately. 
D) All of these. 
A) Quickly identify which employees are at their computers. 
B) Easily hold simultaneous IM sessions with multiple people. 
C) Resolve questions or problems immediately. 
D) All of these.

Question 7

What are the three primary models that a B2C can use to operate?

Accepted Answer

A) Click-and-brick, click-and-mortar, pure-play. 
B) Brick-and-mortar, click-and-mortar, virtual. 
C) Brick-and-mortar, click-and-consumer, virtual-and-consumer. 
D) Brick-and-click, brick-and-mortar, brick-and-virtual. 
A) Click-and-brick, click-and-mortar, pure-play. 
B) Brick-and-mortar, click-and-mortar, virtual. 
C) Brick-and-mortar, click-and-consumer, virtual-and-consumer. 
D) Brick-and-click, brick-and-mortar, brick-and-virtual.

Question 8

Which of the following is not a valid form of an ebusiness revenue model?

Accepted Answer

A) Value-added services fees 
B) Subscription fees 
C) Advertising fees 
D) Service provider 
A) Value-added services fees 
B) Subscription fees 
C) Advertising fees 
D) Service provider

Question 9

What evaluates variables that search engines use to determine where a URL appears on the list of search results?

Accepted Answer

A) Dot-com 
B) Search engine 
C) Search engine ranking 
D) Search engine optimization 
A) Dot-com 
B) Search engine 
C) Search engine ranking 
D) Search engine optimization

Question 10

What generates revenue each time a user clicks on a link that takes the user directly to an online agent waiting for a call?

Accepted Answer

A) Pay-per-click 
B) Pay-per-call 
C) Pay-per-conversion 
D) All of these 
A) Pay-per-click 
B) Pay-per-call 
C) Pay-per-conversion 
D) All of these

Question 11

Which of the following statements is accurate when considering the ebusiness challenge of adhering to taxation rules?

Accepted Answer

A) All online companies must pay sales tax. 
B) Online companies do not have to pay any sales tax. 
C) Some online companies have to charge sales tax. 
D) Online companies that sell physical products have to pay sales tax and online companies that provide intangible services do not. 
A) All online companies must pay sales tax. 
B) Online companies do not have to pay any sales tax. 
C) Some online companies have to charge sales tax. 
D) Online companies that sell physical products have to pay sales tax and online companies that provide intangible services do not.

Question 12

What is a service that enables instant or real-time communication between people?

Accepted Answer

A) URL 
B) IMing 
C) Tacit knowledge 
D) Elicit knowledge 
A) URL 
B) IMing 
C) Tacit knowledge 
D) Elicit knowledge

Question 13

Internet marketers must develop ___________ to build strong relationships with customers to ensure loyalty.

Accepted Answer

A) Consumer trust 
B) Consumer testimonials 
C) Consumer segmentation 
D) Market segmentation 
A) Consumer trust 
B) Consumer testimonials 
C) Consumer segmentation 
D) Market segmentation

Question 14

What are the four challenges facing ebusinesses outlined in the text?

Accepted Answer

A) Identifying limited market segments, managing consumer trust, ensuring consumer protection, and improving information content. 
B) Decreasing costs, increasing convenience, identifying limited market segments, and adhering to taxation rules. 
C) Identifying limited market segments, managing consumer trust, ensuring consumer protection, and adhering to taxation rules. 
D) Differs depending on the industry where the business operates. 
A) Identifying limited market segments, managing consumer trust, ensuring consumer protection, and improving information content. 
B) Decreasing costs, increasing convenience, identifying limited market segments, and adhering to taxation rules. 
C) Identifying limited market segments, managing consumer trust, ensuring consumer protection, and adhering to taxation rules. 
D) Differs depending on the industry where the business operates.

Question 15

Which of the following represents adwords?

Accepted Answer

A) Email, instant messaging, podcasting, content management systems, and video and web conferencing. 
B) Content providers, infomediaries, online marketplaces, portals, service providers, transaction brokers. 
C) Keywords that advertisers choose to pay for and appear as sponsored links on the Google results pages. 
D) Advertising fees, license fees, subscription fees, transaction fees, value-added services fees. 
A) Email, instant messaging, podcasting, content management systems, and video and web conferencing. 
B) Content providers, infomediaries, online marketplaces, portals, service providers, transaction brokers. 
C) Keywords that advertisers choose to pay for and appear as sponsored links on the Google results pages. 
D) Advertising fees, license fees, subscription fees, transaction fees, value-added services fees.

Question 16

All of the following are forms of ebusiness except ______________.

Accepted Answer

A) Subscription fee 
B) Content provider 
C) Infomediaries 
D) Online marketplace 
A) Subscription fee 
B) Content provider 
C) Infomediaries 
D) Online marketplace

Question 17

Which ebusiness tool increases the speed of business by allowing the transfer of documents with the same speed as the telephone?

Accepted Answer

A) Knowledge management system 
B) Podcasting 
C) Email 
D) Ebusiness 
A) Knowledge management system 
B) Podcasting 
C) Email 
D) Ebusiness

Question 18

Which of the following represents businesses buying from and selling to each other over the Internet?

Accepted Answer

A) B2B 
B) B2C 
C) C2B 
D) C2C 
A) B2B 
B) B2C 
C) C2B 
D) C2C

Question 19

Content providers are companies that generate revenue by providing digital content such as news, music, photos, or videos and examples include Netflix and iTunes.

Accepted Answer

A) True 
 B)False

Question 20

A click-and-motor business operates on the Internet only without a physical store.

Accepted Answer

A) True 
 B)False

Exam 14: E-business

Carfax is an example of a company that sells its products or services directly to its consumers online.Which ebusiness model is Carfax using?

Instant messaging (IMing) is a service that enables instant or real-time communication between people.

Which of the following represents the connecting and communicating tools supporting and driving ebusiness?

Many believe that U.S.tax policy should provide a level playing field for traditional retail businesses, mail order companies, and online merchants.What form of ebusiness challenge is this statement referring to?

What are some of the immediate results businesses found from using instant messaging?

What are the three primary models that a B2C can use to operate?

Which of the following is not a valid form of an ebusiness revenue model?

What evaluates variables that search engines use to determine where a URL appears on the list of search results?

What generates revenue each time a user clicks on a link that takes the user directly to an online agent waiting for a call?

Which of the following statements is accurate when considering the ebusiness challenge of adhering to taxation rules?

What is a service that enables instant or real-time communication between people?

Internet marketers must develop ___________ to build strong relationships with customers to ensure loyalty.

What are the four challenges facing ebusinesses outlined in the text?

Which of the following represents adwords?

All of the following are forms of ebusiness except ______________.

Which ebusiness tool increases the speed of business by allowing the transfer of documents with the same speed as the telephone?

Which of the following represents businesses buying from and selling to each other over the Internet?

Content providers are companies that generate revenue by providing digital content such as news, music, photos, or videos and examples include Netflix and iTunes.

A click-and-motor business operates on the Internet only without a physical store.

Business Driven Technology

Identifying Competitive Advantages

Strategic Initiatives for Implementing Competitive Advantages

Measuring the Success of Strategic Initiatives

Organizational Structures That Support Strategic Initiatives

Valuing and Storing Organizational Information Databases

Accessing Organizational Information Data Warehouses

Understanding Big Data and Its Impact on Business

Enabling the Organization Decision Making

Extending the Organization Supply Chain Management

Building a Customer-Centric Organization Customer Relationship Management

Integrating the Organization From End to End Enterprise Resource Planning

Creating Innovative Organizations

Creating Collaborative Partnerships

Integrating Wireless Technology in Business

Developing Software to Streamline Operations

Methodologies for Supporting Agile Organizations

Managing Organizational Projects

B: Extension: A Business Basics

B: Extension: A Business Process

B: Extension: A Hardware and Software Basics

B: Extension: A Mis Infrastructures

B: Extension: A Networks and Telecommunications

B: Extension: A Information Security

B: Extension: A Ethics

B: Extension: A Operations Management

B: Extension: A Sustainable Mis Infrastructures

B: Extension: A Business Intelligence

B: Extension: A Global Information Systems

B: Extension: A Global Trends

Filters