Exam 17: Personal Selling and Sales Management
Exam 1: The Scope and Challenge of International Marketing95 Questions
Exam 2: The Dynamic Environment of International Trade110 Questions
Exam 3: History and Geography: The Foundations of Culture100 Questions
Exam 4: Cultural Dynamics in Assessing Global Markets105 Questions
Exam 5: Culture, Management Style, and Business Systems100 Questions
Exam 6: The Political Environment: a Critical Concern100 Questions
Exam 7: The International Legal Environment: Playing by the Rules100 Questions
Exam 8: Developing a Global Vision Through Marketing Research100 Questions
Exam 9: Economic Development and the Americas113 Questions
Exam 10: Europe, Africa, and the Middle East112 Questions
Exam 11: Asia Pacific Region110 Questions
Exam 12: Global Marketing Management: Planning and Organization101 Questions
Exam 13: Products and Services for Consumers100 Questions
Exam 14: Products and Services for Businesses100 Questions
Exam 15: International Marketing Channels100 Questions
Exam 16: Integrated Marketing Communications and International Advertising99 Questions
Exam 17: Personal Selling and Sales Management100 Questions
Exam 18: Pricing for International Markets100 Questions
Exam 19: Negotiating With International Customers, Partners, and Regulators100 Questions
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Which of the following is considered to be the most common job in the United States despite being viewed negatively?
(Multiple Choice)
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Which of the following is an advantage that a sales force consisting of local nationals is likely to have over a sales force of expatriates?
(Multiple Choice)
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Nontaxable perks such as a company vehicle given to an expatriate is an example of a(n):
(Multiple Choice)
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Which of the following factors differentiates companies with the least amount of returnee attrition from those with the highest attrition?
(Multiple Choice)
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From an international firm's perspective, which of the following is an advantage associated with virtual assignments?
(Multiple Choice)
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Japanese sales representatives are motivated more by the social pressure of their peers than by the prospect of making more money based on individual effort.
(True/False)
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The largest personnel requirement for international marketing for most companies is in the:
(Multiple Choice)
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Qualified and ambitious sales personnel refuse to take up foreign assignments for fear of hampering their career development. This "out of sight, out of mind" fear is most closely linked to the problems of:
(Multiple Choice)
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In the context of evaluating and controlling sales representative, the primary control tool used by American sales managers is the:
(Multiple Choice)
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For selling in relationship-oriented countries, a sales force consisting of American expatriates proves to be most efficient.
(True/False)
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A disadvantage of hiring local nationals is the tendency of headquarters personnel to ignore their advice. Which of the following is most likely to be the reason for this tendency?
(Multiple Choice)
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Which of the following agencies or bodies is actively involved in setting rules about compensation companywide in Europe?
(Multiple Choice)
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For a company, the chief advantage of an expatriate sales force is the low cost involved in the process.
(True/False)
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In the context of international sales management, a manager's culture affects personnel decisions.
(True/False)
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Though maturity and emotional stability are essential, the transnational manager is rarely expected to have considerable breadth of knowledge of many subjects both on and off the job.
(True/False)
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For an American company, one of the disadvantages of recruiting a U.S. home-country national for a foreign sales assignment is the cost of double taxation.
(True/False)
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Write a short note on virtual expatriates. What are the disadvantages associated with virtual expatriates?
(Essay)
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In the context of evaluating and controlling sales representatives, the primary control tool used by American sales managers is the incentive system.
(True/False)
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In countries like Japan, a sales force is likely to be most effective if it consists mostly of:
(Multiple Choice)
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Which of the following is a disadvantage associated with a sales force comprising expatriate salespeople?
(Multiple Choice)
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