Exam 3: Feasibility Analysis

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The focus in organizational feasibility analysis is on:

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Which of the following items is typically not included in a concept statement?

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There are two primary areas to consider in organizational feasibility analysis: management prowess and resource sufficiency.

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Describe the purpose of feasibility analysis. When should a feasibility analysis be conducted relative to opportunity recognition and the development of a business plan?

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The most important issues to consider in financial feasibility analysis are: financial performance of similar businesses, overall financial attractiveness of the proposed venture, and:

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Trade journals, industry-related publications, government statistics, and competitors' Web sites are examples of:

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The Savvy Entrepreneurial Firm feature in Chapter 3 focuses on the importance of a business's location. The main point made by the feature is:

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Mintel, IBISWorld, and Standard & Poor's Net Advantage are databases most likely to be used during the ________ feasibility stage of the full feasibility analysis process.

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Which of the following factors is a negative as it pertains to the financial feasibility of a business venture?

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The four forms of feasibility analysis include: product/service feasibility, industry/target market feasibility, organizational feasibility, and financial feasibility.

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Brian James is in the process of developing an exciting new product in the electronic games industry. He'd like show a preliminary description of the product to industry experts and prospective customers to solicit their feedback. Brian should complete and distribute a:

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According to the textbook, two of the most important factors to consider regarding "management prowess" are:

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There are two components to product/service feasibility analysis: product/service desirability and total startup funds needed.

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Does it make sense? Is it reasonable? Is it something consumers will get excited about? Does it take advantage of an environmental trend, solve a problem, or fill a gap in the marketplace? These are the types of questions asked during the ________ component of a compete feasibility analysis.

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In regard to management prowess, two of the most important factors in this area are the passion that the solo entrepreneur or the management team has for the business idea and the extent to which the management team or solo entrepreneur understands the markets in which the firm will participate.

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