Question 1

Which of the following is true about the use of social media for activism?

Accepted Answer

A)  It is rarely effective. 
B)  Women are more likely than men to use social media for activism. 
C)  In 2012, activists were able to effectively pressure the Susan G. Komen foundation to change their decision to defund Planned Parenthood. 
D)  Social media activism is expensive and difficult to implement. 
E)  All of the above. 
A)  It is rarely effective. 
B)  Women are more likely than men to use social media for activism. 
C)  In 2012, activists were able to effectively pressure the Susan G. Komen foundation to change their decision to defund Planned Parenthood. 
D)  Social media activism is expensive and difficult to implement. 
E)  All of the above.

Question 2

Advertisements ______ than other media.

Accepted Answer

A)  contain less gendered messages 
B)  are less pervasive 
C)  are less effective 
D)  contain more gendered messages 
E)  are often more powerful 
A)  contain less gendered messages 
B)  are less pervasive 
C)  are less effective 
D)  contain more gendered messages 
E)  are often more powerful

Question 3

How do media motivate us to consume,and why is this significant in terms of gender? Use examples to make your point.

Accepted Answer

The specific examples students use will

Question 4

Define the following 
-Immersive advertising

Accepted Answer

Immersive advertising incorpor

Question 5

A hair straightening treatment advertisement that appears next to a magazine article titled,"HOT: New smooth looks for summer hair!" is best described as

Accepted Answer

A)  complimentary copy. 
B)  product placement. 
C)  misandry. 
D)  synergy advertising. 
E)  an emphasis on visual images, which receives less conscious analysis than verbal claims. 
A)  complimentary copy. 
B)  product placement. 
C)  misandry. 
D)  synergy advertising. 
E)  an emphasis on visual images, which receives less conscious analysis than verbal claims.

Question 6

The author of your textbook argues that television programs and movies such as The Good Wife,Law and Order,The Closer,Hunger Games,and Brave may appear to challenge conventional norms of femininity when in fact they reinforce those norms.Review the author's arguments and indicate whether you agree or disagree.You may reference specific examples from the programs/movies in support of your answer.

Accepted Answer

Students should review Wood's arguments;

Question 7

Research indicates that watching sexually explicit films that degrade women

Accepted Answer

A)  is reported by a majority of convicted rapists as a regular activity prior to incarceration. 
B)  is significantly correlated to viewing habits of women in violent romantic relationships. 
C)  is related to men becoming more dominant toward women with whom they interact. 
D)  has no impact on men's views towards women. 
E)  has no impact on women's understanding of their relationships with men. 
A)  is reported by a majority of convicted rapists as a regular activity prior to incarceration. 
B)  is significantly correlated to viewing habits of women in violent romantic relationships. 
C)  is related to men becoming more dominant toward women with whom they interact. 
D)  has no impact on men's views towards women. 
E)  has no impact on women's understanding of their relationships with men.

Question 8

Though sometimes their portrayals are problematic,news programs,sitcoms,and dramas no longer underrepresent women and minorities.

Accepted Answer

A) True 
 B)False

Question 9

Define the following 
-Product placement

Accepted Answer

Product placement involves showing brand

Question 10

Your book discusses the ways in which unrealistic standards are normalized in media.Choose two of the unrealistic standards,give specific examples of them,and describe the implications of them for media consumers.

Accepted Answer

The unrealistic expectations include unr

Question 11

Define the following 
-Third person effect

Accepted Answer

The belief that media affect o

Which of the following is true about the use of social media for activism?

Advertisements ______ than other media.

How do media motivate us to consume,and why is this significant in terms of gender? Use examples to make your point.

Define the following -Immersive advertising

A hair straightening treatment advertisement that appears next to a magazine article titled,"HOT: New smooth looks for summer hair!" is best described as

Research indicates that watching sexually explicit films that degrade women

Though sometimes their portrayals are problematic,news programs,sitcoms,and dramas no longer underrepresent women and minorities.

Define the following -Product placement

Your book discusses the ways in which unrealistic standards are normalized in media.Choose two of the unrealistic standards,give specific examples of them,and describe the implications of them for media consumers.

Define the following -Third person effect

The Study of Communication Gender and Culture

Theoretical Approaches to Gender Development

The Rhetorical Shaping of Gender: Competing Images of Women

The Rhetorical Shaping of Gender: Competing Images of Men

Gendered Verbal Communication

Gendered Nonverbal Communication

Becoming Gendered: The Early Years

Gendered Education: Communication in Schools

Gendered Close Relationships

Gendered Organizational Communication

Gendered Power and Violence

Epilogue: Looking Backward, Looking Forward

Filters

Exam 11: Gendered Media

Which of the following is true about the use of social media for activism?

Advertisements ______ than other media.

How do media motivate us to consume,and why is this significant in terms of gender? Use examples to make your point.

Define the following -Immersive advertising

A hair straightening treatment advertisement that appears next to a magazine article titled,"HOT: New smooth looks for summer hair!" is best described as

Research indicates that watching sexually explicit films that degrade women

Though sometimes their portrayals are problematic,news programs,sitcoms,and dramas no longer underrepresent women and minorities.

Define the following -Product placement

Your book discusses the ways in which unrealistic standards are normalized in media.Choose two of the unrealistic standards,give specific examples of them,and describe the implications of them for media consumers.

Define the following -Third person effect

The Study of Communication Gender and Culture

Theoretical Approaches to Gender Development

The Rhetorical Shaping of Gender: Competing Images of Women

The Rhetorical Shaping of Gender: Competing Images of Men

Gendered Verbal Communication

Gendered Nonverbal Communication

Becoming Gendered: The Early Years

Gendered Education: Communication in Schools

Gendered Close Relationships

Gendered Organizational Communication

Gendered Power and Violence

Epilogue: Looking Backward, Looking Forward

Filters