Exam 8: Picturesradio

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What is radio news most known for?

(Multiple Choice)
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Gordon McLendon is called the father of format radio.

(True/False)
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Which age group is listening to less radio than in the past?

(Multiple Choice)
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The big-spending 25-40 age group listens to which music format most often?

(Multiple Choice)
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Marshall McLuhan referred to radio as a visual medium.

(True/False)
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Which term is used to refer to centralized playlists and disc jockeys?

(Multiple Choice)
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What name is used to describe the robo-programming developed by Rogers Media in Canada in 2005?

(Multiple Choice)
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Radio signals are carried on the __________________ spectrum.

(Short Answer)
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Identify and describe the various formats of music programming on Canadian radio.

(Essay)
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According to the CRTC,in 2010 which was the most popular radio format in Canada?

(Multiple Choice)
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Digital radio has been fully accepted in Canada.

(True/False)
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AM radio generally plays more music than FM because it has superior sound fidelity.

(True/False)
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Talk radio offers a voice for "commoners," according to Rutherford.

(True/False)
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__________________ is the most popular radio format in Canada

(Short Answer)
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Andrew Crisell refers to radio as a __________________.

(Short Answer)
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When did radio news come into its own?

(Multiple Choice)
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Radio is the only mass medium that is not ubiquitous.

(True/False)
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According to Paul Rutherford,talk radio offers access to the __________________.

(Short Answer)
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Radio broadcasters use space,not time,as their canvas.

(True/False)
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According to the CRTC,four radio companies account for more than 70 percent of radio listening in Canada.

(True/False)
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