Question 1

The Kent Commission promoted convergence in the newspaper industry.

Accepted Answer

A) True 
 B)False

Question 2

Rural weeklies have fallen on rough times because

Accepted Answer

A)  rural areas are being depopulated. 
B)  more people own televisions. 
C)  illiteracy is higher in rural areas. 
D)  they cannot attract national advertisers. 
E)  stores like Wal-Mart draw customers from miles away. 
A)  rural areas are being depopulated. 
B)  more people own televisions. 
C)  illiteracy is higher in rural areas. 
D)  they cannot attract national advertisers. 
E)  stores like Wal-Mart draw customers from miles away.

Question 3

Sponsored magazines and trade journals outnumber consumer magazines about 10 to 1.

Accepted Answer

A) True 
 B)False

Question 4

Which of the following statements was made by both the Davey Committee and the Kent Commission?

Accepted Answer

A)  Newspapers are a cool medium. 
B)  We are heading into a wordless society. 
C)  There are over 200 daily Canadian newspapers. 
D)  Only 25 percent of Canadians read their local weekly paper. 
E)  News needs a variety of voices to be produced. 
A)  Newspapers are a cool medium. 
B)  We are heading into a wordless society. 
C)  There are over 200 daily Canadian newspapers. 
D)  Only 25 percent of Canadians read their local weekly paper. 
E)  News needs a variety of voices to be produced.

Question 5

The decline of mass-audience magazines is attributed to

Accepted Answer

A)  the internet. 
B)  radio. 
C)  movies. 
D)  television. 
E)  newspapers. 
A)  the internet. 
B)  radio. 
C)  movies. 
D)  television. 
E)  newspapers.

Question 6

__________________is a metropolitan daily with the largest daily circulation of any Canadian newspaper.

Accepted Answer

The answer of __________________is a metropolitan daily with the largest...

Question 7

In 2010,the Canada Periodical Fund (CPF)was introduced to help Canadian magazine publishers and nondaily newspapers be innovative when creating and distributing content.

Accepted Answer

A) True 
 B)False

Question 8

More than half of all adult Canadians read a newspaper every day.

Accepted Answer

A) True 
 B)False

Question 9

Hugh Hefner's Playboy was the first classy men's magazine.

Accepted Answer

A) True 
 B)False

Question 10

The National Post is Canada's oldest surviving daily national newspaper.

Accepted Answer

A) True 
 B)False

Question 11

Where will you most likely to find in-depth news?

Accepted Answer

A)  Newspapers 
B)  Television 
C)  Hollywood 
D)  Radio 
E)  Billboards 
A)  Newspapers 
B)  Television 
C)  Hollywood 
D)  Radio 
E)  Billboards

Question 12

Canada has fewer than 50 daily newspapers.

Accepted Answer

A) True 
 B)False

Question 13

Newspapers are most popular among young people.

Accepted Answer

A) True 
 B)False

Question 14

In 2005,Gannett replaced traditional newspaper newsrooms with what it called __________________.

Accepted Answer

The answer of In 2005,Gannett replaced traditional newspaper newsrooms with...

Question 15

RUM stands for

Accepted Answer

A)  Reader Usage Measure. 
B)  Rural Urban Mix. 
C)  Responsible Unbiased Media. 
D)  Random User Media. 
E)  Real Upbeat Magazines. 
A)  Reader Usage Measure. 
B)  Rural Urban Mix. 
C)  Responsible Unbiased Media. 
D)  Random User Media. 
E)  Real Upbeat Magazines.

Question 16

Newspaper revenue is growing.

Accepted Answer

A) True 
 B)False

Question 17

Which committee reported on the state of Canadian newspapers in 1970?

Accepted Answer

A)  Quebecor group 
B)  Hearst Committee 
C)  Kent Commission 
D)  Davey Committee 
E)  Junck Commission 
A)  Quebecor group 
B)  Hearst Committee 
C)  Kent Commission 
D)  Davey Committee 
E)  Junck Commission

Question 18

Gannett's information centres carry less information than is usually carried in print editions.

Accepted Answer

A) True 
 B)False

Question 19

Special-interest magazines,whose content is focused on limited subjects,are part of a trend called __________________.

Accepted Answer

The answer of Special-interest magazines,whose content is focused on limited...

Question 20

Which term is used to describe the Gannett concept for newsrooms designed around web delivery of news and services?

Accepted Answer

A)  Mojos 
B)  Information centres 
C)  Scoops 
D)  Webbies 
E)  On-liners 
A)  Mojos 
B)  Information centres 
C)  Scoops 
D)  Webbies 
E)  On-liners

The Kent Commission promoted convergence in the newspaper industry.

Rural weeklies have fallen on rough times because

Sponsored magazines and trade journals outnumber consumer magazines about 10 to 1.

Which of the following statements was made by both the Davey Committee and the Kent Commission?

The decline of mass-audience magazines is attributed to

__________________is a metropolitan daily with the largest daily circulation of any Canadian newspaper.

In 2010,the Canada Periodical Fund (CPF)was introduced to help Canadian magazine publishers and nondaily newspapers be innovative when creating and distributing content.

More than half of all adult Canadians read a newspaper every day.

Hugh Hefner's Playboy was the first classy men's magazine.

The National Post is Canada's oldest surviving daily national newspaper.

Where will you most likely to find in-depth news?

Canada has fewer than 50 daily newspapers.

Newspapers are most popular among young people.

In 2005,Gannett replaced traditional newspaper newsrooms with what it called __________________.

RUM stands for

Newspaper revenue is growing.

Which committee reported on the state of Canadian newspapers in 1970?

Gannett's information centres carry less information than is usually carried in print editions.

Special-interest magazines,whose content is focused on limited subjects,are part of a trend called __________________.

Which term is used to describe the Gannett concept for newsrooms designed around web delivery of news and services?

Mass Media Literacy

Mass Media Technology

Entertainment

Sound Recording

Picturesradio

Motion Pictures

Television

The Internet

News

Public Relations

Advertising

Media Research

Media Law and Ethics

Media Effects

Global Mass Media

Mass Media and Governance

Filters

Exam 4: Print

The Kent Commission promoted convergence in the newspaper industry.

Rural weeklies have fallen on rough times because

Sponsored magazines and trade journals outnumber consumer magazines about 10 to 1.

Which of the following statements was made by both the Davey Committee and the Kent Commission?

The decline of mass-audience magazines is attributed to

__________________is a metropolitan daily with the largest daily circulation of any Canadian newspaper.

In 2010,the Canada Periodical Fund (CPF)was introduced to help Canadian magazine publishers and nondaily newspapers be innovative when creating and distributing content.

More than half of all adult Canadians read a newspaper every day.

Hugh Hefner's Playboy was the first classy men's magazine.

The National Post is Canada's oldest surviving daily national newspaper.

Where will you most likely to find in-depth news?

Canada has fewer than 50 daily newspapers.

Newspapers are most popular among young people.

In 2005,Gannett replaced traditional newspaper newsrooms with what it called __________________.

RUM stands for

Newspaper revenue is growing.

Which committee reported on the state of Canadian newspapers in 1970?

Gannett's information centres carry less information than is usually carried in print editions.

Special-interest magazines,whose content is focused on limited subjects,are part of a trend called __________________.

Which term is used to describe the Gannett concept for newsrooms designed around web delivery of news and services?

Mass Media Literacy

Mass Media Technology

Entertainment

Sound Recording

Picturesradio

Motion Pictures

Television

The Internet

News

Public Relations

Advertising

Media Research

Media Law and Ethics

Media Effects

Global Mass Media

Mass Media and Governance

Filters