Question 1

Which of the following is an income-elastic product?

Accepted Answer

A) food 
B) utilities 
C) jewelry 
D) beverages 
A) food 
B) utilities 
C) jewelry 
D) beverages

Question 2

Which of the following statements is true about country image and its effects on global companies?

Accepted Answer

A) It embodies all important facets of a nation's business environment. 
B) If a country's image is positive in one product class,it tends to be positive in all other product classes as well. 
C) An image,once formed,seldom changes over time. 
D) Products made in emerging countries are evaluated more positively than products made in developed countries. 
A) It embodies all important facets of a nation's business environment. 
B) If a country's image is positive in one product class,it tends to be positive in all other product classes as well. 
C) An image,once formed,seldom changes over time. 
D) Products made in emerging countries are evaluated more positively than products made in developed countries.

Question 3

Briefly discuss the important political and legal forces that should be analyzed in the market/site screening process.

Accepted Answer

Political and legal forces also influenc

Question 4

Indy Bats LLC
Indy Bats LLC is looking for new markets for its products.Matt Johnson has been appointed head of a special team that has been given the responsibility of identifying new markets for the company's products.The company is especially interested in exploring emerging economies.
-If Matt wants to estimate an emerging market's spending capacity,he should focus on the ________.

Accepted Answer

A) population in the middle class 
B) need for consumer products 
C) demand for consumer and industrial products 
D) volume of imports 
A) population in the middle class 
B) need for consumer products 
C) demand for consumer and industrial products 
D) volume of imports

Question 5

Regulations for the purpose of environmental protection generally increase short-term production costs.

Accepted Answer

A) True 
 B)False

Question 6

Which of the following is an example of a legal force that is used to assess the national business environment?

Accepted Answer

A) resource quality 
B) environmental regulations 
C) workforce qualifications 
D) liquidity issues 
A) resource quality 
B) environmental regulations 
C) workforce qualifications 
D) liquidity issues

Question 7

Companies usually create a single marketing plan to be used in all markets in which they sell their products.

Accepted Answer

A) True 
 B)False

Question 8

Which of the following steps should occur in the screening process for potential markets after the basic demand for a product has been identified?

Accepted Answer

A) assessment of the national business environment 
B) selection of the market or site 
C) measurement of the market or site potential 
D) assessment of climate suitability 
A) assessment of the national business environment 
B) selection of the market or site 
C) measurement of the market or site potential 
D) assessment of climate suitability

Question 9

________ refers to management of the physical flow of products from the point of origin as raw materials to end users as finished products.

Accepted Answer

A) Operations research 
B) Logistics 
C) Warehousing 
D) Environmental scanning 
A) Operations research 
B) Logistics 
C) Warehousing 
D) Environmental scanning

Question 10

In countries with high illiteracy rates,a(n)________ should not be used to collect information.

Accepted Answer

A) personal interview 
B) written survey 
C) focus group 
D) field research 
A) personal interview 
B) written survey 
C) focus group 
D) field research

Question 11

Discuss the importance of cultural factors when assessing a national business environment,and explain why cultural differences between markets create difficulties when conducting international research.

Accepted Answer

Cultural Factors-Although countries disp

Question 12

The single greatest advantage of ________ is the ability to collect vast amounts of data in a single sweep.

Accepted Answer

A) survey research 
B) focus groups 
C) consumer panels 
D) interviews 
A) survey research 
B) focus groups 
C) consumer panels 
D) interviews

Question 13

Research in which an interviewer asks current or potential buyers to answer written or verbal questions to obtain facts,opinions,or attitudes is called a ________.

Accepted Answer

A) survey 
B) covert observational research 
C) consumer panel 
D) brainstorming session 
A) survey 
B) covert observational research 
C) consumer panel 
D) brainstorming session

Question 14

When developing a market-potential indicator for an emerging market,the size of the market is typically estimated from the nation's ________.

Accepted Answer

A) income elasticity 
B) GDP 
C) total population 
D) GDP at purchasing power parity 
A) income elasticity 
B) GDP 
C) total population 
D) GDP at purchasing power parity

Question 15

A country's climate plays an important role in determining the basic demand for a company's product.

Accepted Answer

A) True 
 B)False

Question 16

Products made in emerging countries tend to be evaluated more positively than those from relatively more developed countries.

Accepted Answer

A) True 
 B)False

Question 17

The key element of political risk of greatest concern for global companies is ________.

Accepted Answer

A) the cost of transporting materials and goods 
B) unforeseen political change 
C) currency and liquidity problems 
D) letting past political events blind future opportunities 
A) the cost of transporting materials and goods 
B) unforeseen political change 
C) currency and liquidity problems 
D) letting past political events blind future opportunities

Question 18

Which of the following is least likely to be caused by poor fiscal and monetary policies of a nation's central bank?

Accepted Answer

A) high rates of inflation 
B) increasing budget deficits 
C) depreciating currency 
D) increasing levels of innovation 
A) high rates of inflation 
B) increasing budget deficits 
C) depreciating currency 
D) increasing levels of innovation

Question 19

What types of information are found in a typical industry analysis? How can companies use this information?

Accepted Answer

The information needed to estimate the m

Question 20

The process of collecting and analyzing original data and applying the results to current research needs is called ________.

Accepted Answer

A) primary market research 
B) secondary market research 
C) data harvesting 
D) data mining 
A) primary market research 
B) secondary market research 
C) data harvesting 
D) data mining

Which of the following is an income-elastic product?

Which of the following statements is true about country image and its effects on global companies?

Briefly discuss the important political and legal forces that should be analyzed in the market/site screening process.

Regulations for the purpose of environmental protection generally increase short-term production costs.

Which of the following is an example of a legal force that is used to assess the national business environment?

Companies usually create a single marketing plan to be used in all markets in which they sell their products.

Which of the following steps should occur in the screening process for potential markets after the basic demand for a product has been identified?

________ refers to management of the physical flow of products from the point of origin as raw materials to end users as finished products.

In countries with high illiteracy rates,a(n)________ should not be used to collect information.

Discuss the importance of cultural factors when assessing a national business environment,and explain why cultural differences between markets create difficulties when conducting international research.

The single greatest advantage of ________ is the ability to collect vast amounts of data in a single sweep.

Research in which an interviewer asks current or potential buyers to answer written or verbal questions to obtain facts,opinions,or attitudes is called a ________.

When developing a market-potential indicator for an emerging market,the size of the market is typically estimated from the nation's ________.

A country's climate plays an important role in determining the basic demand for a company's product.

Products made in emerging countries tend to be evaluated more positively than those from relatively more developed countries.

The key element of political risk of greatest concern for global companies is ________.

Which of the following is least likely to be caused by poor fiscal and monetary policies of a nation's central bank?

What types of information are found in a typical industry analysis? How can companies use this information?

The process of collecting and analyzing original data and applying the results to current research needs is called ________.

Globalization

Cross-Cultural Business

Political Economy and Ethics

Economic Development of Nations

International Trade Theory

Political Economy of Trade

Foreign Direct Investment

Regional Economic Integration

International Financial Markets

International Monetary System

International Strategy and Organization

Selecting and Managing Entry Modes

Developing and Marketing Products

Managing International Operations

Hiring and Managing Employees

Filters

Exam 12: Analyzing International Opportunities

Which of the following is an income-elastic product?

Which of the following statements is true about country image and its effects on global companies?

Briefly discuss the important political and legal forces that should be analyzed in the market/site screening process.

Regulations for the purpose of environmental protection generally increase short-term production costs.

Which of the following is an example of a legal force that is used to assess the national business environment?

Companies usually create a single marketing plan to be used in all markets in which they sell their products.

Which of the following steps should occur in the screening process for potential markets after the basic demand for a product has been identified?

________ refers to management of the physical flow of products from the point of origin as raw materials to end users as finished products.

In countries with high illiteracy rates,a(n)________ should not be used to collect information.

Discuss the importance of cultural factors when assessing a national business environment,and explain why cultural differences between markets create difficulties when conducting international research.

The single greatest advantage of ________ is the ability to collect vast amounts of data in a single sweep.

Research in which an interviewer asks current or potential buyers to answer written or verbal questions to obtain facts,opinions,or attitudes is called a ________.

When developing a market-potential indicator for an emerging market,the size of the market is typically estimated from the nation's ________.

A country's climate plays an important role in determining the basic demand for a company's product.

Products made in emerging countries tend to be evaluated more positively than those from relatively more developed countries.

The key element of political risk of greatest concern for global companies is ________.

Which of the following is least likely to be caused by poor fiscal and monetary policies of a nation's central bank?

What types of information are found in a typical industry analysis? How can companies use this information?

The process of collecting and analyzing original data and applying the results to current research needs is called ________.

Globalization

Cross-Cultural Business

Political Economy and Ethics

Economic Development of Nations

International Trade Theory

Political Economy of Trade

Foreign Direct Investment

Regional Economic Integration

International Financial Markets

International Monetary System

International Strategy and Organization

Selecting and Managing Entry Modes

Developing and Marketing Products

Managing International Operations

Hiring and Managing Employees

Filters