Question 1

Unstructured interviews are most appropriate for

Accepted Answer

A)  testing a hypothesis in a descriptive study. 
B)  bringing social research closer to the standards of scientific research. 
C)  preliminary exploration of pertinent questions in a research study. 
D)  obtaining more precise data in the latter stages of a research study. 
A)  testing a hypothesis in a descriptive study. 
B)  bringing social research closer to the standards of scientific research. 
C)  preliminary exploration of pertinent questions in a research study. 
D)  obtaining more precise data in the latter stages of a research study.

Question 2

Which of the following is not an issue that can be addressed by pilot testing a survey instrument?

Accepted Answer

A)  Are the instructions clear? 
B)  Are certain items confusing? 
C)  How long does it take to complete the instrument? 
D)  Do all respondents interpret the items in the same way? 
E)  Does the instrument have score validity and reliability? 
A)  Are the instructions clear? 
B)  Are certain items confusing? 
C)  How long does it take to complete the instrument? 
D)  Do all respondents interpret the items in the same way? 
E)  Does the instrument have score validity and reliability?

Question 3

The following is an example of what type of survey item? Indicate the order of your preference among the available technology:
$\begin{array}{lccc}
 ----& \text { VCP, laser disc } & ----& \text { Mobile video projection } \
----& \text { CD-ROM }& ----& \text { Computer Projection } 
\end{array}$

Accepted Answer

A)  Likert-type item 
B)  Checklist 
C)  Ranking items 
D)  Scaled items 
E)  Completion 
A)  Likert-type item 
B)  Checklist 
C)  Ranking items 
D)  Scaled items 
E)  Completion

Question 4

The structured questionnaire has an advantage over the unstructured interview in all of the following except in

Accepted Answer

A)  larger samples for research. 
B)  economy of time and money. 
C)  objectivity of analyzing and scoring. 
D)  freedom to respond from an individual frame of reference. 
A)  larger samples for research. 
B)  economy of time and money. 
C)  objectivity of analyzing and scoring. 
D)  freedom to respond from an individual frame of reference.

Question 5

Which of the following is a characteristic of a personal interview?

Accepted Answer

A)  Follow-ups are typically not required. 
B)  Interpretations of the questions vary across respondents. 
C)  More appropriate format for gathering data on sensitive issues. 
D)  Large sample sizes are required. 
A)  Follow-ups are typically not required. 
B)  Interpretations of the questions vary across respondents. 
C)  More appropriate format for gathering data on sensitive issues. 
D)  Large sample sizes are required.

Question 6

A researcher may choose to use open-ended rather than closed questions in a questionnaire when the

Accepted Answer

A)  number in the sample is large. 
B)  researcher is collecting factual information. 
C)  researcher wants to identify the possible alternative responses to use later in closed questions. 
D)  researcher is collecting descriptive data. 
A)  number in the sample is large. 
B)  researcher is collecting factual information. 
C)  researcher wants to identify the possible alternative responses to use later in closed questions. 
D)  researcher is collecting descriptive data.

Question 7

If more than 20-25 percent of the questionnaires are not returned after a number of follow-up attempts, the researcher should

Accepted Answer

A)  select another sample and mail them the questionnaire. 
B)  interview a small random sample of the non-respondents. 
C)  terminate the survey at this point. 
D)  weight the results in proportion to the response rate. 
A)  select another sample and mail them the questionnaire. 
B)  interview a small random sample of the non-respondents. 
C)  terminate the survey at this point. 
D)  weight the results in proportion to the response rate.

Question 8

List at least seven suggestions or rules for writing good survey questions.

Accepted Answer

1. Keep it simple - Use clear and concis

Question 9

Which of the following designs would allow a survey researcher to do periodic re-interviews of the original sample?

Accepted Answer

A)  Panel design 
B)  Static group comparison design 
C)  Cross-sectional design 
D)  Elaboration design 
A)  Panel design 
B)  Static group comparison design 
C)  Cross-sectional design 
D)  Elaboration design

Question 10

If all other factors are held constant, increasing the number of subjects in a survey will cause the width of a confidence interval to

Accepted Answer

A)  decrease. 
B)  increase. 
C)  show no change. 
A)  decrease. 
B)  increase. 
C)  show no change.

Question 11

What is the major flaw in the following questionnaire item: "Do you approve of not having the new policy of 'no pass/no play' for interscholastic sports in the high school athletic program?" The item

Accepted Answer

A)  is too long. 
B)  is double-barreled. 
C)  is negatively stated. 
D)  uses emotionally loaded terms. 
A)  is too long. 
B)  is double-barreled. 
C)  is negatively stated. 
D)  uses emotionally loaded terms.

Question 12

If all other factors are held constant, increasing the level of confidence will cause the width of a confidence interval to

Accepted Answer

A)  decrease. 
B)  increase. 
C)  show no change. 
A)  decrease. 
B)  increase. 
C)  show no change.

Question 13

The instrument most likely to determine the voting preferences of a randomly selected national sample of voters in a presidential election.

Accepted Answer

A)  personal interview 
B)  telephone interview 
C)  mailed questionnaire 
D)  directly administered questionnaire 
A)  personal interview 
B)  telephone interview 
C)  mailed questionnaire 
D)  directly administered questionnaire

Question 14

Which of the following interviewer behaviors should be standardized in an interview?

Accepted Answer

A)  Explaining the purpose of the study 
B)  Asking the questions 
C)  Probing inadequate answers 
D)  Recording respondents' answers 
E)  All of these are true. 
A)  Explaining the purpose of the study 
B)  Asking the questions 
C)  Probing inadequate answers 
D)  Recording respondents' answers 
E)  All of these are true.

Question 15

A questionnaire would be used rather than an interview when

Accepted Answer

A)  a large sample is required. 
B)  a high return rate is desired. 
C)  in-depth responses are desired. 
D)  the cost of the survey is not a major concern. 
A)  a large sample is required. 
B)  a high return rate is desired. 
C)  in-depth responses are desired. 
D)  the cost of the survey is not a major concern.

Question 16

In a survey, statistical precision in estimating population parameters from sample statistics can be increased by

Accepted Answer

A)  increasing sample size. 
B)  increasing variability of data. 
C)  limiting the number of subjects surveyed. 
D)  using a stricter confidence interval. 
A)  increasing sample size. 
B)  increasing variability of data. 
C)  limiting the number of subjects surveyed. 
D)  using a stricter confidence interval.

Question 17

Exhibit 14-2: Choose the appropriate type of survey technique to use for each of the following considerations.
-Refer to Exhibit 14-2.The researcher wants to shorten the data-collection period.

Accepted Answer

A)  Telephone interview 
B)  Personal interview 
C)  Mailed questionnaire 
D)  Internet survey 
A)  Telephone interview 
B)  Personal interview 
C)  Mailed questionnaire 
D)  Internet survey

Question 18

What is wrong with the following Likert-type scale item? "The university needs to provide additional computer clusters, and the student technology fee should be increased to provide the necessary funds."

Accepted Answer

A)  Unclear 
B)  Too long 
C)  Uses jargon 
D)  Double-barreled 
A)  Unclear 
B)  Too long 
C)  Uses jargon 
D)  Double-barreled

Question 19

A researcher cannot decide on the wording of some questionnaire items.The best way to determine the influence of the wording is to

Accepted Answer

A)  construct two parallel forms of the questionnaire and administer in a pilot study. 
B)  use the questionnaire on nonequivalent samples of the population. 
C)  flip a coin. 
D)  ask a peer to provide feedback 
A)  construct two parallel forms of the questionnaire and administer in a pilot study. 
B)  use the questionnaire on nonequivalent samples of the population. 
C)  flip a coin. 
D)  ask a peer to provide feedback

Question 20

Exhibit 14-1: Identify the type of item used in surveys in the examples shown.
-Refer to Exhibit 14-1.My favorite music is (indicate one): ____ Classical ____ Country ____Rock ____Jazz ____ Broadway ____ Easy Listening

Accepted Answer

A)  Completion 
B)  Checklist 
C)  Scaled 
D)  Ranking 
E)  Likert-type 
A)  Completion 
B)  Checklist 
C)  Scaled 
D)  Ranking 
E)  Likert-type

Exam 14: Survey Research

Unstructured interviews are most appropriate for

Which of the following is not an issue that can be addressed by pilot testing a survey instrument?

The following is an example of what type of survey item? Indicate the order of your preference among the available technology: ---- VCP, laser disc ---- Mobile video projection ---- CD-ROM ---- Computer Projection

The structured questionnaire has an advantage over the unstructured interview in all of the following except in

Which of the following is a characteristic of a personal interview?

A researcher may choose to use open-ended rather than closed questions in a questionnaire when the

If more than 20-25 percent of the questionnaires are not returned after a number of follow-up attempts, the researcher should

List at least seven suggestions or rules for writing good survey questions.

Which of the following designs would allow a survey researcher to do periodic re-interviews of the original sample?

If all other factors are held constant, increasing the number of subjects in a survey will cause the width of a confidence interval to

What is the major flaw in the following questionnaire item: "Do you approve of not having the new policy of 'no pass/no play' for interscholastic sports in the high school athletic program?" The item

If all other factors are held constant, increasing the level of confidence will cause the width of a confidence interval to

The instrument most likely to determine the voting preferences of a randomly selected national sample of voters in a presidential election.

Which of the following interviewer behaviors should be standardized in an interview?

A questionnaire would be used rather than an interview when

In a survey, statistical precision in estimating population parameters from sample statistics can be increased by

Exhibit 14-2: Choose the appropriate type of survey technique to use for each of the following considerations. -Refer to Exhibit 14-2.The researcher wants to shorten the data-collection period.

What is wrong with the following Likert-type scale item? "The university needs to provide additional computer clusters, and the student technology fee should be increased to provide the necessary funds."

A researcher cannot decide on the wording of some questionnaire items.The best way to determine the influence of the wording is to

Exhibit 14-1: Identify the type of item used in surveys in the examples shown. -Refer to Exhibit 14-1.My favorite music is (indicate one): ____ Classical ____ Country ____Rock ____Jazz ____ Broadway ____ Easy Listening

The Nature of Scientific Inquiry

The Scientific Approach in Education

he Research Problem

Reviewing the Literature

The Hypothesis

Descriptive Statistics

Sampling and Inferential Statistics

Tools of Research

Validity and Reliability

Experimental Research

Experimental Research Design

Ex Post Facto Research

Correlation Research

Defining and Designing Qualitative Research

Types of Qualitative Research

Analyzing and Reporting Qualitative Research

Action Research

Mixed Methods Research

Guidelines for Writing Research Proposals

Interpreting and Reporting Results of Quantitative Research

Filters

Exhibit 14-1: Identify the type of item used in surveys in the examples shown. -Refer to Exhibit 14-1.My favorite music is (indicate one): Classical Country Rock Jazz Broadway Easy Listening