Exam 2: Strategic Uses of Information Systems

Charles Schwab gained a competitive advantage over other,older brokerage companies such as Merrill Lynch by opening a site for ____________________ stock transactions.

One way to increase market share is to lower prices,and the best way to lower prices is to ____.

Growing Web use for ____ has pushed organizations to create alliances that would be unimaginable a few years ago.

____ holds a patent for online reverse ("name your own price")auctioning,which has prevented competitors from entering its business space.

Implementation of a(n)____ requires a business to revamp processes-to undergo organizational change-to gain an advantage.

____ use physical characteristics of people,such as fingerprints and retina scans,for authentication and access to physical places and online information systems.

Establishing high ____ often locks in customers.

To a great extent,the operating system determines which applications a computer can run.

Being on the bleeding edge often means that implementation costs are significantly higher than anticipated.

____ often involves adoption of new machinery and elimination of management layers.

The reengineering process makes it possible to determine how much each change contributed to the organization's improved position.

Adding to a product or service to increase its value to the consumer is called ____.

The word "strategy" originates from the Greek word strategos,meaning "____."

Its use of IT technologies placed ____ at the top of the list for on-schedule departures and arrivals,a service that is very important,especially to business travelers.

The most important metric in the airline industry is ____,which is how much it costs to fly a passenger one mile of the journey.

____________________ software is software that the developer gives to potential adopters for trial use.

Companies that are first to adopt advanced systems that reduce labor enjoy ____________________ for as long as their competitors lag behind.

In an environment where most information technology is available to all,____________________ that are originally developed to create a strategic advantage quickly become an expected standard business practice.

List eight basic initiatives that companies can use to gain competitive advantage.

Why would you consider competitive advantage as a moving target?