Exam 10: Social Media and Is

Social media applications enable users to create and share images.

Melissa Shoup,an entrepreneur,acquires a small-scale business and invests in a new production unit outside the United States.She attends business conferences to meet acquaintances and promote her new business.In this scenario,which of the following actions of Melissa reflects an investment in social capital?

Businesses need to understand reward system opportunities if they want to encourage users to create and disseminate content about the business.

DesignDeltaz.com outsources projects from various organizations to a large number of designers in its online database.In this case,the social media process supporting the business is referred to as ________.

Which of the following statements is true about mashups?

Traditional capital refers to investments into resources such as factories,machines,manufacturing equipment,and the like.

An individual uses a company's Facebook page to promote a political party that he supports.He also publishes his views about unrelated topics on the page.This user is called a ________.

Learning the search patterns of consumers can help organizations understand the trick to sharing social media content.

Which of the following is a major objective of building social capital?

Describe the importance of social media process objectives.

Users signing up for a social media process are typically looking for an opportunity to ________.

Which of the following social media processes supports new process creation?

Organizations run the risk of unfavorable customer reviews when using social media applications.

The most common way that social media helps business is by supporting the ________ process.

Which of the following is an example of a social media application?

Mashups are applications that provide standardized interfaces to users.

What are tags? Describe the uses of a tag.

Social capital processes are focused toward increasing the number of relationships in a network.