Question 1

The existence of substitute products is a key industry strategic factor.

Accepted Answer

A) True 
 B)False  True

Question 2

The term supply-push refers to:

Accepted Answer

A) making products prior to orders being received based on estimated demand. 
B) waiting for orders to be received before building a product. 
C) channel conflict. 
D) multi-channel manufacturers who sell directly online to consumers. 
A) making products prior to orders being received based on estimated demand. 
B) waiting for orders to be received before building a product. 
C) channel conflict. 
D) multi-channel manufacturers who sell directly online to consumers. A

Question 3

The lower the ________ compared to revenue, the higher the gross profit.

Accepted Answer

A) assets 
B) cost of sales 
C) gross margin 
D) operating expenses 
A) assets 
B) cost of sales 
C) gross margin 
D) operating expenses B

Question 4

Which of the following is not categorized as an operating expense?

Accepted Answer

A) the cost of products being sold 
B) marketing costs 
C) administrative overhead 
D) amortization of goodwill 
A) the cost of products being sold 
B) marketing costs 
C) administrative overhead 
D) amortization of goodwill

Question 5

Which of these job recruitment sites is not a job listing aggregator?

Accepted Answer

A) Indeed 
B) SimplyHired 
C) Glassdoor 
D) CareerBuilder 
A) Indeed 
B) SimplyHired 
C) Glassdoor 
D) CareerBuilder

Question 6

________ is a subscription-based retailer using predictive marketing and Big Data?

Accepted Answer

A) Macy's 
B) Stitch Fix 
C) Dell 
D) Lands' End 
A) Macy's 
B) Stitch Fix 
C) Dell 
D) Lands' End

Question 7

The online mortgage industry has transformed the process of obtaining a mortgage.

Accepted Answer

A) True 
 B)False

Question 8

Which of the following is not a digitally native vertical brand?

Accepted Answer

A) Warby Parker 
B) Wayfair 
C) Everlane 
D) Caspar 
A) Warby Parker 
B) Wayfair 
C) Everlane 
D) Caspar

Question 9

Naturebox is an example of a subscription-based retail revenue model.

Accepted Answer

A) True 
 B)False

Question 10

Identify and discuss the key features of the online insurance industry.

Accepted Answer

The insurance industry forms a major par

Question 11

All of the following were parts of the vision during the early days of e-commerce except the belief that:

Accepted Answer

A) new, "first-mover" middlemen, with expertise in e-commerce, would force traditional intermediaries out of business. 
B) online consumers were rational and cost-driven. 
C) entry costs to the online retail market would be much less than those needed to establish a physical storefront. 
D) the cost of acquiring customers would be much lower. 
A) new, "first-mover" middlemen, with expertise in e-commerce, would force traditional intermediaries out of business. 
B) online consumers were rational and cost-driven. 
C) entry costs to the online retail market would be much less than those needed to establish a physical storefront. 
D) the cost of acquiring customers would be much lower.

Question 12

All of the following are advantages of online retail except:

Accepted Answer

A) lower supply chain costs. 
B) lower cost of distribution. 
C) ability to change prices. 
D) faster delivery of goods. 
A) lower supply chain costs. 
B) lower cost of distribution. 
C) ability to change prices. 
D) faster delivery of goods.

Question 13

All of the following are terms used to describe on-demand service companies except:

Accepted Answer

A) mesh economy. 
B) collaborative commerce. 
C) we-commerce. 
D) omni-channel commerce. 
A) mesh economy. 
B) collaborative commerce. 
C) we-commerce. 
D) omni-channel commerce.

Question 14

On-demand service companies collect a fee from both sellers and buyers who use the platform.

Accepted Answer

A) True 
 B)False

Question 15

Craigslist is a player in which of the following online services markets?

Accepted Answer

A) real estate services and career services 
B) insurance services and brokerage services 
C) travel services 
D) online accounting services 
A) real estate services and career services 
B) insurance services and brokerage services 
C) travel services 
D) online accounting services

Question 16

In 2016, ________ retailers generated approximately 85% of all online retail?

Accepted Answer

A) 5 
B) 50 
C) 500 
D) 5,000 
A) 5 
B) 50 
C) 500 
D) 5,000

Question 17

Which of the following is not a major trend in the online recruitment services industry?

Accepted Answer

A) disintermediation 
B) Millennials and GenX primarily use mobile devices to search for jobs 
C) social recruiting 
D) use of big data technologies in the hiring process 
A) disintermediation 
B) Millennials and GenX primarily use mobile devices to search for jobs 
C) social recruiting 
D) use of big data technologies in the hiring process

Question 18

Which of the following statements is not true about the automobile, and automobile parts and accessories, online retail category?

Accepted Answer

A) Most of the revenue in this category is generated from the sales of automobiles. 
B) Automobile manufacturers use the Internet to deliver branding advertising. 
C) U)S. franchising law prohibits automobile manufacturers from selling cars directly to consumers. 
D) Automobile retailing is dominated by dealership networks. 
A) Most of the revenue in this category is generated from the sales of automobiles. 
B) Automobile manufacturers use the Internet to deliver branding advertising. 
C) U)S. franchising law prohibits automobile manufacturers from selling cars directly to consumers. 
D) Automobile retailing is dominated by dealership networks.

Question 19

For a quick check of a firm's short-term financial health, examine its:

Accepted Answer

A) working capital. 
B) gross margin. 
C) long-term debt. 
D) cost of sales. 
A) working capital. 
B) gross margin. 
C) long-term debt. 
D) cost of sales.

Question 20

In ________, all of a customer's financial (and even nonfinancial)data are pulled together into a single, personalized website.

Accepted Answer

A) account aggregation 
B) a financial portal 
C) integrated financial services 
D) EBPP systems 
A) account aggregation 
B) a financial portal 
C) integrated financial services 
D) EBPP systems

The existence of substitute products is a key industry strategic factor.

The term supply-push refers to:

The lower the ________ compared to revenue, the higher the gross profit.

Which of the following is not categorized as an operating expense?

Which of these job recruitment sites is not a job listing aggregator?

________ is a subscription-based retailer using predictive marketing and Big Data?

The online mortgage industry has transformed the process of obtaining a mortgage.

Which of the following is not a digitally native vertical brand?

Naturebox is an example of a subscription-based retail revenue model.

Identify and discuss the key features of the online insurance industry.

All of the following were parts of the vision during the early days of e-commerce except the belief that:

All of the following are advantages of online retail except:

All of the following are terms used to describe on-demand service companies except:

On-demand service companies collect a fee from both sellers and buyers who use the platform.

Craigslist is a player in which of the following online services markets?

In 2016, ________ retailers generated approximately 85% of all online retail?

Which of the following is not a major trend in the online recruitment services industry?

Which of the following statements is not true about the automobile, and automobile parts and accessories, online retail category?

For a quick check of a firm's short-term financial health, examine its:

In ________, all of a customer's financial (and even nonfinancial)data are pulled together into a single, personalized website.

The Revolution Is Just Beginning

E-Commerce Business Models and Concepts

E-Commerce Infrastructure: the Internet, Web, and Mobile Platform

Building an E-Commerce Presence: Websites, Mobile Sites, and Apps

E-Commerce Security and Payment Systems

E-Commerce Marketing and Advertising Concepts

Social Mobile and Local Marketing

Ethical Social and Political Issues in E-Commerce

Online Content and Media

Social Networks, Auctions, and Portals

B2b E-Commerce: Supply Chain Management and Collaborative Commerce

Filters

Exam 9: Online Retailing and Services

The existence of substitute products is a key industry strategic factor.

The term supply-push refers to:

The lower the ________ compared to revenue, the higher the gross profit.

Which of the following is not categorized as an operating expense?

Which of these job recruitment sites is not a job listing aggregator?

________ is a subscription-based retailer using predictive marketing and Big Data?

The online mortgage industry has transformed the process of obtaining a mortgage.

Which of the following is not a digitally native vertical brand?

Naturebox is an example of a subscription-based retail revenue model.

Identify and discuss the key features of the online insurance industry.

All of the following were parts of the vision during the early days of e-commerce except the belief that:

All of the following are advantages of online retail except:

All of the following are terms used to describe on-demand service companies except:

On-demand service companies collect a fee from both sellers and buyers who use the platform.

Craigslist is a player in which of the following online services markets?

In 2016, ________ retailers generated approximately 85% of all online retail?

Which of the following is not a major trend in the online recruitment services industry?

Which of the following statements is not true about the automobile, and automobile parts and accessories, online retail category?

For a quick check of a firm's short-term financial health, examine its:

In ________, all of a customer's financial (and even nonfinancial)data are pulled together into a single, personalized website.

The Revolution Is Just Beginning

E-Commerce Business Models and Concepts

E-Commerce Infrastructure: the Internet, Web, and Mobile Platform

Building an E-Commerce Presence: Websites, Mobile Sites, and Apps

E-Commerce Security and Payment Systems

E-Commerce Marketing and Advertising Concepts

Social Mobile and Local Marketing

Ethical Social and Political Issues in E-Commerce

Online Content and Media

Social Networks, Auctions, and Portals

B2b E-Commerce: Supply Chain Management and Collaborative Commerce

Filters