Question 1

On average, users use about ________ apps a month on their smartphone.

Accepted Answer

A) 10 
B) 15 
C) 25 
D) 50 
A) 10 
B) 15 
C) 25 
D) 50

Question 2

While using apps, users spend about 75% of the time on just ________ of them.

Accepted Answer

A) 2 
B) 3 
C) 4 
D) 10 
A) 2 
B) 3 
C) 4 
D) 10

Question 3

Which of the following statements is not true?

Accepted Answer

A) Almost 60% of Facebook's active user base are mobile-only members. 
B) The only way to access Facebook from a mobile device is to use a mobile app. 
C) Mobile ads are displayed in Facebook users' News Feeds. 
D) In the second quarter of 2017, Facebook's mobile ad revenue accounted for over 85% of Facebook's total revenue. 
A) Almost 60% of Facebook's active user base are mobile-only members. 
B) The only way to access Facebook from a mobile device is to use a mobile app. 
C) Mobile ads are displayed in Facebook users' News Feeds. 
D) In the second quarter of 2017, Facebook's mobile ad revenue accounted for over 85% of Facebook's total revenue.

Question 4

All of the following were popular types of online marketing before 2007 except:

Accepted Answer

A) e-mail. 
B) corporate websites. 
C) mobile marketing. 
D) display ads. 
A) e-mail. 
B) corporate websites. 
C) mobile marketing. 
D) display ads.

Question 5

Which of the following is the leading mobile retailer in the United States?

Accepted Answer

A) Walmart 
B) Amazon 
C) Google 
D) QVC 
A) Walmart 
B) Amazon 
C) Google 
D) QVC

On average, users use about ________ apps a month on their smartphone.

While using apps, users spend about 75% of the time on just ________ of them.

Which of the following statements is not true?

All of the following were popular types of online marketing before 2007 except:

Which of the following is the leading mobile retailer in the United States?

The Revolution Is Just Beginning

E-Commerce Business Models and Concepts

E-Commerce Infrastructure: the Internet, Web, and Mobile Platform

Building an E-Commerce Presence: Websites, Mobile Sites, and Apps

E-Commerce Security and Payment Systems

E-Commerce Marketing and Advertising Concepts

Ethical Social and Political Issues in E-Commerce

Online Retailing and Services

Online Content and Media

Social Networks, Auctions, and Portals

B2b E-Commerce: Supply Chain Management and Collaborative Commerce

Filters

Exam 7: Social Mobile and Local Marketing

On average, users use about ________ apps a month on their smartphone.

While using apps, users spend about 75% of the time on just ________ of them.

Which of the following statements is not true?

All of the following were popular types of online marketing before 2007 except:

Which of the following is the leading mobile retailer in the United States?

The Revolution Is Just Beginning

E-Commerce Business Models and Concepts

E-Commerce Infrastructure: the Internet, Web, and Mobile Platform

Building an E-Commerce Presence: Websites, Mobile Sites, and Apps

E-Commerce Security and Payment Systems

E-Commerce Marketing and Advertising Concepts

Ethical Social and Political Issues in E-Commerce

Online Retailing and Services

Online Content and Media

Social Networks, Auctions, and Portals

B2b E-Commerce: Supply Chain Management and Collaborative Commerce

Filters