Exam 9: Business Intelligence Systems

Knowledge discovery in databases (KDD) is sometimes used as a synonym for data mining.

The software component of a business intelligence (BI) system is called a BI application.

Define business intelligence (BI) and BI systems.

The remarkable characteristic of OLAP reports is that they are ________, as they are online and the viewer of the report can change their format.

In market-basket terminology, ________ describes the probability that two items will be purchased together.

Which of the following statements is True of source data for a business intelligence (BI) system?

Data acquisition is the process of creating business intelligence.

Describe the functions of data warehouses and the need for them.

In large organizations, a group of people manage and run a(n) ________, which is a facility for managing an organization's BI data.

In ________, statistical techniques can identify groups of entities that have similar characteristics.

In an unsupervised data mining technique, analysts do not create a model or hypothesis before running the analysis.

________ analysis is a way of analyzing and ranking customers according to their purchasing patterns.

Differentiate between unsupervised and supervised data mining.

In ________, data miners develop a model prior to the analysis and apply statistical techniques to data to estimate parameters of the model.

Knowledge management is the process of creating value from intellectual capital and sharing that knowledge with those who need it.

In market-basket terminology, confidence is the probability that two items will be purchased together.

Report servers are specialized Web servers.

An ________ and an OLAP report are the same thing.