Question 1

According to the theory of survey participation, interviewers are most likely to gain the cooperation of a respondent if they

Accepted Answer

A)  always dress formally (e.g., men wear a tie) and act in an official manner. 
B)  use a brief but effective introduction. 
C)  make it clear that the interview is confidential. 
D)  tailor their approach to their observations of the neighborhood and the respondent's reactions. 
A)  always dress formally (e.g., men wear a tie) and act in an official manner. 
B)  use a brief but effective introduction. 
C)  make it clear that the interview is confidential. 
D)  tailor their approach to their observations of the neighborhood and the respondent's reactions.

Question 2

A __________ study may consist of the secondary analysis of several different surveys conducted at different points in time; a __________ study surveys the same individuals at more than one point in time.

Accepted Answer

A)  cross-sectional; trend 
B)  trend; panel 
C)  contextual; social network 
D)  panel; trend 
E)  panel; cohort 
A)  cross-sectional; trend 
B)  trend; panel 
C)  contextual; social network 
D)  panel; trend 
E)  panel; cohort

Question 3

Compare and contrast the strengths and weaknesses of surveys and experiments.

Accepted Answer

Surveys and experiments are both valuabl

Question 4

Compared with experiments, surveys generally are less effective in testing for cause and effect.

Accepted Answer

A) True 
 B)False

Question 5

To determine how much racial prejudice declined in the last half of the twentieth century, a researcher examines answers to the same questions asked in several different polls conducted from the 1940s through 1990s. This is an example of a

Accepted Answer

A)  cross-sectional survey. 
B)  trend study. 
C)  panel study. 
D)  cohort study. 
A)  cross-sectional survey. 
B)  trend study. 
C)  panel study. 
D)  cohort study.

Question 6

The most common survey design is the cohort study.

Accepted Answer

A) True 
 B)False

Question 7

If a researcher surveyed the entire 2018 graduating class at your college in order to study friendship patterns and their relationship to career choices, this would be an example of a

Accepted Answer

A)  cross-sectional design. 
B)  cohort design. 
C)  panel design. 
D)  social network design. 
E)  contextual design. 
A)  cross-sectional design. 
B)  cohort design. 
C)  panel design. 
D)  social network design. 
E)  contextual design.

Question 8

Which of the following is an advantage of the mailed questionnaire over the face-to-face interview?

Accepted Answer

A)  greater flexibility 
B)  higher response rate 
C)  lower cost 
D)  greater control over respondents' reactions to the survey 
A)  greater flexibility 
B)  higher response rate 
C)  lower cost 
D)  greater control over respondents' reactions to the survey

Question 9

Computer-assisted interviewing can eliminate biases due to the respondent's reaction to personal characteristics of the interviewer.

Accepted Answer

A) True 
 B)False

Question 10

Social network and contextual studies are types of longitudinal surveys.

Accepted Answer

A) True 
 B)False

Question 11

Random-digit dialing serves to

Accepted Answer

A)  increase response rates. 
B)  increase sample quality by reaching respondents with unlisted numbers. 
C)  decrease the cost of telephone surveys by reducing dialing time. 
D)  increase sample size. 
A)  increase response rates. 
B)  increase sample quality by reaching respondents with unlisted numbers. 
C)  decrease the cost of telephone surveys by reducing dialing time. 
D)  increase sample size.

Question 12

Proponents of standardized interviewing argue that its main advantage is that it

Accepted Answer

A)  reduces interviewer error. 
B)  makes it easier for the interviewer to establish rapport with the respondent. 
C)  prevents respondents from misinterpreting the meaning of questions. 
D)  simplifies the task of supervising interviewers and verifying completed interviews. 
A)  reduces interviewer error. 
B)  makes it easier for the interviewer to establish rapport with the respondent. 
C)  prevents respondents from misinterpreting the meaning of questions. 
D)  simplifies the task of supervising interviewers and verifying completed interviews.

Question 13

Although popular in the 1970s, telephone interviewing is now seldom used because of its high cost.

Accepted Answer

A) True 
 B)False

Question 14

Which of the following steps would not be included in the field administration of a survey?

Accepted Answer

A)  pretesting 
B)  manipulation check 
C)  interviewer training 
D)  field supervision 
E)  follow-up efforts 
A)  pretesting 
B)  manipulation check 
C)  interviewer training 
D)  field supervision 
E)  follow-up efforts

Question 15

Web surveys generally allow for more flexible questionnaire design than other survey modes.

Accepted Answer

A) True 
 B)False

Question 16

Regarding the stages of and procedures for conducting a survey,

Accepted Answer

A)  the purpose of pretesting is to check for associations among variables to see if a larger study is worth doing. 
B)  one purpose of a cover letter is to deceive respondents so they won't become preoccupied with figuring out the true purpose of the survey. 
C)  the goal of standardized interviewing is to eliminate the interviewer as a source of measurement error. 
D)  follow-up efforts seldom are made because of their negligible effects on response rates. 
A)  the purpose of pretesting is to check for associations among variables to see if a larger study is worth doing. 
B)  one purpose of a cover letter is to deceive respondents so they won't become preoccupied with figuring out the true purpose of the survey. 
C)  the goal of standardized interviewing is to eliminate the interviewer as a source of measurement error. 
D)  follow-up efforts seldom are made because of their negligible effects on response rates.

Question 17

Describe some sources of measurement error in surveys attributable to the (a) interviewer and (b) respondent.

Accepted Answer

(a) Sources of measurement error in surv

Question 18

Cohort studies

Accepted Answer

A)  compare different age groups within a single cross-sectional survey. 
B)  survey specific cohorts (e.g., children of the Depression) repeatedly over their life course. 
C)  combine the features of social network and contextual survey designs. 
D)  examine the influences of life course, cohort, and historical period. 
A)  compare different age groups within a single cross-sectional survey. 
B)  survey specific cohorts (e.g., children of the Depression) repeatedly over their life course. 
C)  combine the features of social network and contextual survey designs. 
D)  examine the influences of life course, cohort, and historical period.

Question 19

Presently, the most common survey design is a __________, and the most common survey mode is a __________.

Accepted Answer

A)  cross-sectional design; face-to-face interview 
B)  cross-sectional design; telephone interview 
C)  cross-sectional design; mailed questionnaire 
D)  panel design; face-to-face interview 
E)  panel design; mailed questionnaire 
A)  cross-sectional design; face-to-face interview 
B)  cross-sectional design; telephone interview 
C)  cross-sectional design; mailed questionnaire 
D)  panel design; face-to-face interview 
E)  panel design; mailed questionnaire

Question 20

Suppose you hypothesize that the more sociology courses a student takes, the more sensitive he or she becomes to the needs of others. You then ask a random sample of students at your college how many sociology courses they have taken and also ask them a set of questions measuring social sensitivity. Finally, you calculate the association between the two variables. This is an example of a

Accepted Answer

A)  laboratory experiment. 
B)  cross-sectional survey. 
C)  longitudinal survey. 
D)  social network survey. 
A)  laboratory experiment. 
B)  cross-sectional survey. 
C)  longitudinal survey. 
D)  social network survey.

According to the theory of survey participation, interviewers are most likely to gain the cooperation of a respondent if they

A study may consist of the secondary analysis of several different surveys conducted at different points in time; a study surveys the same individuals at more than one point in time.

Compare and contrast the strengths and weaknesses of surveys and experiments.

Compared with experiments, surveys generally are less effective in testing for cause and effect.

To determine how much racial prejudice declined in the last half of the twentieth century, a researcher examines answers to the same questions asked in several different polls conducted from the 1940s through 1990s. This is an example of a

The most common survey design is the cohort study.

If a researcher surveyed the entire 2018 graduating class at your college in order to study friendship patterns and their relationship to career choices, this would be an example of a

Which of the following is an advantage of the mailed questionnaire over the face-to-face interview?

Computer-assisted interviewing can eliminate biases due to the respondent's reaction to personal characteristics of the interviewer.

Social network and contextual studies are types of longitudinal surveys.

Random-digit dialing serves to

Proponents of standardized interviewing argue that its main advantage is that it

Although popular in the 1970s, telephone interviewing is now seldom used because of its high cost.

Which of the following steps would not be included in the field administration of a survey?

Web surveys generally allow for more flexible questionnaire design than other survey modes.

Regarding the stages of and procedures for conducting a survey,

Describe some sources of measurement error in surveys attributable to the (a) interviewer and (b) respondent.

Cohort studies

Presently, the most common survey design is a , and the most common survey mode is a .

Introduction

The Nature of Science

Research Ethics

Elements of Research Design

Measurement

Sampling

Experimentation

Experimental Designs

Survey Instrumentation

Field Research

Research Using Available Data

Multiple Methods

Data Processing and Elementary Data Analysis

Multivariate Analysis

Writing Research Reports

Filters

Exam 9: Survey Research

According to the theory of survey participation, interviewers are most likely to gain the cooperation of a respondent if they

A __________ study may consist of the secondary analysis of several different surveys conducted at different points in time; a __________ study surveys the same individuals at more than one point in time.

Compare and contrast the strengths and weaknesses of surveys and experiments.

Compared with experiments, surveys generally are less effective in testing for cause and effect.

To determine how much racial prejudice declined in the last half of the twentieth century, a researcher examines answers to the same questions asked in several different polls conducted from the 1940s through 1990s. This is an example of a

The most common survey design is the cohort study.

If a researcher surveyed the entire 2018 graduating class at your college in order to study friendship patterns and their relationship to career choices, this would be an example of a

Which of the following is an advantage of the mailed questionnaire over the face-to-face interview?

Computer-assisted interviewing can eliminate biases due to the respondent's reaction to personal characteristics of the interviewer.

Social network and contextual studies are types of longitudinal surveys.

Random-digit dialing serves to

Proponents of standardized interviewing argue that its main advantage is that it

Although popular in the 1970s, telephone interviewing is now seldom used because of its high cost.

Which of the following steps would not be included in the field administration of a survey?

Web surveys generally allow for more flexible questionnaire design than other survey modes.

Regarding the stages of and procedures for conducting a survey,

Describe some sources of measurement error in surveys attributable to the (a) interviewer and (b) respondent.

Cohort studies

Presently, the most common survey design is a __________, and the most common survey mode is a __________.

Introduction

The Nature of Science

Research Ethics

Elements of Research Design

Measurement

Sampling

Experimentation

Experimental Designs

Survey Instrumentation

Field Research

Research Using Available Data

Multiple Methods

Data Processing and Elementary Data Analysis

Multivariate Analysis

Writing Research Reports

Filters

A study may consist of the secondary analysis of several different surveys conducted at different points in time; a study surveys the same individuals at more than one point in time.

Presently, the most common survey design is a , and the most common survey mode is a .