Question 1

Which of the following measures the percentage of sales revenue a firm can retain after all expenses are deducted from gross revenues?

Accepted Answer

A)  gross profit 
B)  net margin 
C)  operating margin 
D)  working capital 
A)  gross profit 
B)  net margin 
C)  operating margin 
D)  working capital B

Question 2

Which of the following best explains why the service sector is a natural avenue for e-commerce?

Accepted Answer

A)  The service sector is less geographically reliant and more globally oriented. 
B)  The service sector has historically been more technology-reliant. 
C)  Much of the value in services is based on the collection, storage, and exchange of information. 
D)  It is not; services are difficult to translate to e-commerce because they rely on face-to-face communication and barter. 
A)  The service sector is less geographically reliant and more globally oriented. 
B)  The service sector has historically been more technology-reliant. 
C)  Much of the value in services is based on the collection, storage, and exchange of information. 
D)  It is not; services are difficult to translate to e-commerce because they rely on face-to-face communication and barter. C

Question 3

Current liabilities are debts of the firm that will be due within:

Accepted Answer

A)  three months. 
B)  six months. 
C)  one year. 
D)  two years. 
A)  three months. 
B)  six months. 
C)  one year. 
D)  two years. C

Question 4

What is another name for pro forma earnings?

Accepted Answer

A)  net margin 
B)  operating income 
C)  earnings before income taxes, depreciation, and amortization (EBITD
A)  
D)  generally accepted accounting principles (GAAP) earnings 
A)  net margin 
B)  operating income 
C)  earnings before income taxes, depreciation, and amortization (EBITD
A)  
D)  generally accepted accounting principles (GAAP) earnings

Question 5

In ________, all of a customer's financial (and even nonfinancial) data are pulled together into a single, personalized website.

Accepted Answer

A)  account aggregation 
B)  a financial portal 
C)  integrated financial services 
D)  EBPP systems 
A)  account aggregation 
B)  a financial portal 
C)  integrated financial services 
D)  EBPP systems

Question 6

Which of the following is an on-demand service company focused on lodging?

Accepted Answer

A)  Uber 
B)  Lyft 
C)  Airbnb 
D)  Task Rabbit 
A)  Uber 
B)  Lyft 
C)  Airbnb 
D)  Task Rabbit

Question 7

Online retail constitutes about 20% of the total retail market today.

Accepted Answer

A) True 
 B)False

Question 8

All of the following are advantages of online retail except:

Accepted Answer

A)  lower supply chain costs. 
B)  lower cost of distribution. 
C)  ability to change prices. 
D)  faster delivery of goods. 
A)  lower supply chain costs. 
B)  lower cost of distribution. 
C)  ability to change prices. 
D)  faster delivery of goods.

Question 9

Operating margin is defined as:

Accepted Answer

A)  operating income or loss divided by net sales revenues. 
B)  operating income or loss divided by total operating expenses. 
C)  net sales revenues divided by net income or loss. 
D)  net assets divided by net liabilities. 
A)  operating income or loss divided by net sales revenues. 
B)  operating income or loss divided by total operating expenses. 
C)  net sales revenues divided by net income or loss. 
D)  net assets divided by net liabilities.

Question 10

All of the following services require extensive personalization except:

Accepted Answer

A)  financial services. 
B)  legal services. 
C)  medical services. 
D)  accounting services. 
A)  financial services. 
B)  legal services. 
C)  medical services. 
D)  accounting services.

Question 11

Which of the following is not a major trend in online retail for 2018-2019?

Accepted Answer

A)  Buying online has become a normal, mainstream, everyday experience. 
B)  The average annual purchase of online buyers continues to increase. 
C)  Specialty retail sites show rapid growth in online retail. 
D)  The number of online buyers begins to plateau. 
A)  Buying online has become a normal, mainstream, everyday experience. 
B)  The average annual purchase of online buyers continues to increase. 
C)  Specialty retail sites show rapid growth in online retail. 
D)  The number of online buyers begins to plateau.

Question 12

Which of the following is not one of the methods used by traditional retailers to develop omni-channel integration?

Accepted Answer

A)  online catalog 
B)  online order, in-store pickup 
C)  online supply-push 
D)  online promotions for offline purchases 
A)  online catalog 
B)  online order, in-store pickup 
C)  online supply-push 
D)  online promotions for offline purchases

Question 13

Which of the following is not a key industry strategic factor?

Accepted Answer

A)  synergies 
B)  barriers to entry 
C)  industry value chain 
D)  existence of substitute products 
A)  synergies 
B)  barriers to entry 
C)  industry value chain 
D)  existence of substitute products

Question 14

Which of the following is not an example of a transaction broker?

Accepted Answer

A)  a stockbroker 
B)  a real estate agent 
C)  an accountant 
D)  an employment agency 
A)  a stockbroker 
B)  a real estate agent 
C)  an accountant 
D)  an employment agency

Question 15

Which of the following is not categorized as an operating expense?

Accepted Answer

A)  the cost of products being sold 
B)  marketing costs 
C)  administrative overhead 
D)  amortization of goodwill 
A)  the cost of products being sold 
B)  marketing costs 
C)  administrative overhead 
D)  amortization of goodwill

Question 16

The online mortgage industry has transformed the process of obtaining a mortgage.

Accepted Answer

A) True 
 B)False

Question 17

All of the following statements about Amazon are true except:

Accepted Answer

A)  in 2016, Amazon purchased Jet.com, one of its discount competitors. 
B)  Amazon Web Services is now a major part of Amazon's business. 
C)  eBay can be considered a competitor of Amazon's. 
D)  the rising cost of shipping represents one of the biggest threats to Amazon's long-term profitability. 
A)  in 2016, Amazon purchased Jet.com, one of its discount competitors. 
B)  Amazon Web Services is now a major part of Amazon's business. 
C)  eBay can be considered a competitor of Amazon's. 
D)  the rising cost of shipping represents one of the biggest threats to Amazon's long-term profitability.

Question 18

Gross margin is defined as gross profit:

Accepted Answer

A)  minus total operating expenses. 
B)  divided by net sales revenues. 
C)  divided by cost of sales. 
D)  minus net income. 
A)  minus total operating expenses. 
B)  divided by net sales revenues. 
C)  divided by cost of sales. 
D)  minus net income.

Question 19

All of the following have introduced their own versions of Buy buttons except:

Accepted Answer

A)  Facebook. 
B)  Pinterest. 
C)  Instagram. 
D)  Tumblr. 
A)  Facebook. 
B)  Pinterest. 
C)  Instagram. 
D)  Tumblr.

Question 20

Approximately ________ % of the United States labor force is involved in providing services.

Accepted Answer

A)  50 
B)  60 
C)  70 
D)  80 
A)  50 
B)  60 
C)  70 
D)  80

Which of the following measures the percentage of sales revenue a firm can retain after all expenses are deducted from gross revenues?

Which of the following best explains why the service sector is a natural avenue for e-commerce?

Current liabilities are debts of the firm that will be due within:

What is another name for pro forma earnings?

In ________, all of a customer's financial (and even nonfinancial) data are pulled together into a single, personalized website.

Which of the following is an on-demand service company focused on lodging?

Online retail constitutes about 20% of the total retail market today.

All of the following are advantages of online retail except:

Operating margin is defined as:

All of the following services require extensive personalization except:

Which of the following is not a major trend in online retail for 2018-2019?

Which of the following is not one of the methods used by traditional retailers to develop omni-channel integration?

Which of the following is not a key industry strategic factor?

Which of the following is not an example of a transaction broker?

Which of the following is not categorized as an operating expense?

The online mortgage industry has transformed the process of obtaining a mortgage.

All of the following statements about Amazon are true except:

Gross margin is defined as gross profit:

All of the following have introduced their own versions of Buy buttons except:

Approximately ________ % of the United States labor force is involved in providing services.

Introduction to E-Commerce

E-Commerce Infrastructure

Building an E-Commerce Presence

E-Commerce Security and Payment Systems

E-Commerce Business Strategies

E-Commerce Marketing and Advertising

Social, Mobile, and Local Marketing

Ethics, Law, and E-Commerce

Online Media

Online Communities

B2b E-Commerce

Filters

Exam 11: E-Commerce Retail and Services

Which of the following measures the percentage of sales revenue a firm can retain after all expenses are deducted from gross revenues?

Which of the following best explains why the service sector is a natural avenue for e-commerce?

Current liabilities are debts of the firm that will be due within:

What is another name for pro forma earnings?

In ________, all of a customer's financial (and even nonfinancial) data are pulled together into a single, personalized website.

Which of the following is an on-demand service company focused on lodging?

Online retail constitutes about 20% of the total retail market today.

All of the following are advantages of online retail except:

Operating margin is defined as:

All of the following services require extensive personalization except:

Which of the following is not a major trend in online retail for 2018-2019?

Which of the following is not one of the methods used by traditional retailers to develop omni-channel integration?

Which of the following is not a key industry strategic factor?

Which of the following is not an example of a transaction broker?

Which of the following is not categorized as an operating expense?

The online mortgage industry has transformed the process of obtaining a mortgage.

All of the following statements about Amazon are true except:

Gross margin is defined as gross profit:

All of the following have introduced their own versions of Buy buttons except:

Approximately ________ % of the United States labor force is involved in providing services.

Introduction to E-Commerce

E-Commerce Infrastructure

Building an E-Commerce Presence

E-Commerce Security and Payment Systems

E-Commerce Business Strategies

E-Commerce Marketing and Advertising

Social, Mobile, and Local Marketing

Ethics, Law, and E-Commerce

Online Media

Online Communities

B2b E-Commerce

Filters