Question 1

The primary difference between a podcast and a webinar is

Accepted Answer

A)  Podcasts require more preparation. 
B)  A webinar is akin to an online radio show. 
C)  Webinars are easier to optimize for search engines. 
D)  A webinar is designed to be interactive. 
E)  Podcasts generate higher return on investment. 
A)  Podcasts require more preparation. 
B)  A webinar is akin to an online radio show. 
C)  Webinars are easier to optimize for search engines. 
D)  A webinar is designed to be interactive. 
E)  Podcasts generate higher return on investment.

Question 2

One of the challenges with using podcasts in a marketing plan is

Accepted Answer

A)  Identifying content that appeals to your personas. 
B)  The commitment required to creating the podcast content. 
C)  Finding a way for the podcast to reach the target audience. 
D)  Learning how to use the podcasting equipment. 
E)  Understanding how to optimize podcast tags in search engines. 
A)  Identifying content that appeals to your personas. 
B)  The commitment required to creating the podcast content. 
C)  Finding a way for the podcast to reach the target audience. 
D)  Learning how to use the podcasting equipment. 
E)  Understanding how to optimize podcast tags in search engines.

The primary difference between a podcast and a webinar is

One of the challenges with using podcasts in a marketing plan is

Why Social Media?

Goals and Strategies

Identifying Target Audiences

Rules of Engagement for Social Media

Publishing Blogs

Publishing Articles,White Papers and E-Books

Sharing Videos

Sharing Photos and Images

Social Networks

Microblogging

Discussion Boards,Social News and Q&A Sites

Mobile Computing and Location Marketing

Social Media Monitoring

Social Media Marketing Plan

Filters

Exam 6: Publishing Podcasts and Webinars

The primary difference between a podcast and a webinar is

One of the challenges with using podcasts in a marketing plan is

Why Social Media?

Goals and Strategies

Identifying Target Audiences

Rules of Engagement for Social Media

Publishing Blogs

Publishing Articles,White Papers and E-Books

Sharing Videos

Sharing Photos and Images

Social Networks

Microblogging

Discussion Boards,Social News and Q&A Sites

Mobile Computing and Location Marketing

Social Media Monitoring

Social Media Marketing Plan

Filters