Exam 3: Ethics and Social Responsibility
Exam 1: An Overview of Marketing63 Questions
Exam 2: Strategic Planning and Competitive Advantage115 Questions
Exam 3: Ethics and Social Responsibility88 Questions
Exam 4: The Marketing Environment110 Questions
Exam 5: Developing a Global Vision106 Questions
Exam 6: Consumer Decision Making124 Questions
Exam 7: Business Marketing117 Questions
Exam 8: Segmenting and Targeting Markets108 Questions
Exam 9: Marketing Research96 Questions
Exam 10: Product Concepts116 Questions
Exam 11: Developing and Managing Products105 Questions
Exam 12: Services and Nonprofit Organization Marketing111 Questions
Exam 13: Supply Chain Management and Marketing Channels122 Questions
Exam 14: Retailing101 Questions
Exam 15: Marketing Communications102 Questions
Exam 16: Advertising,public Relations,and Sales Promotion113 Questions
Exam 17: Personal Selling and Sales Management75 Questions
Exam 18: Social Media and Marketing93 Questions
Exam 19: Pricing Concepts133 Questions
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Which ethical theory does not believe in absolute rules and states that during an ethical dilemma,a person makes the most appropriate decision by considering all the alternatives and choosing the lesser among evils as the resolution?
(Multiple Choice)
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Which model suggests that corporate social responsibility is composed of economic,legal,ethical,and philanthropic responsibilities that are built upon a firm's economic performance?
(Multiple Choice)
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The pyramid of corporate social responsibility portrays philanthropic performance as the foundation for the other responsibilities.
(True/False)
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Which of the following ethical theories states that it is an organization's social responsibility to pay attention to the interest of every affected stakeholder in every aspect of an organization's operation?
(Multiple Choice)
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According to stakeholder theory,social responsibility refers to paying attention to the interest of all the stakeholders such as management,suppliers,customers,local community,and so forth.
(True/False)
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Which of the following ethical theories is defined as a belief in time-and-place ethics and holds that ethical truths depend on the circumstances?
(Multiple Choice)
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The local community is not considered one of the stakeholders of an organization.
(True/False)
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At the preconventional level of ethical development of a person's moral character,the individual tends to:
(Multiple Choice)
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At postconventional morality level of ethical development,people are less concerned about what others think about them and more concerned about how they handle their problems over the long run.
(True/False)
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When considering ethics in other countries,which of the following statements is true?
(Multiple Choice)
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In which level of ethical development does a person move from a self-centered viewpoint to behaviors that adhere to the norms of society?
(Multiple Choice)
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A person whose behavior illustrates the deontological theory of ethics would ___________________.
(Multiple Choice)
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Which of the following ethical theories first identifies an ethical dilemma and then draws a comparison with other similar dilemmas and prior experiences to reach the best possible solution?
(Multiple Choice)
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Allan protests against individuals who litter on roads because he believes that society expects cleanliness from people.This illustrates _____.
(Multiple Choice)
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Which term refers to a type of social responsibility concerned with developing processes and structures that not only meet the needs of a current community,but benefit future generations as well?
(Multiple Choice)
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When applying deontological theory to an ethical dilemma,the decision on how to act is based upon weighing the alternatives and then choosing the solution which is the lesser of the perceived evils.
(True/False)
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Jamal is a marketing manager who,when it comes to ethical decisions,is more concerned about the long-term effects of an ethical decision he makes than what others think of his decision.Therefore,which level of ethical development does Jamal's behavior demonstrate?
(Multiple Choice)
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Which of the following is a guideline to help marketing managers and other employees make better decisions?
(Multiple Choice)
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Cause-related marketing is a marketing relationship based on corporate giving,such as making philanthropic donations.
(True/False)
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