Exam 3: Ethics and Social Responsibility
Exam 1: An Overview of Marketing63 Questions
Exam 2: Strategic Planning and Competitive Advantage115 Questions
Exam 3: Ethics and Social Responsibility88 Questions
Exam 4: The Marketing Environment110 Questions
Exam 5: Developing a Global Vision106 Questions
Exam 6: Consumer Decision Making124 Questions
Exam 7: Business Marketing117 Questions
Exam 8: Segmenting and Targeting Markets108 Questions
Exam 9: Marketing Research96 Questions
Exam 10: Product Concepts116 Questions
Exam 11: Developing and Managing Products105 Questions
Exam 12: Services and Nonprofit Organization Marketing111 Questions
Exam 13: Supply Chain Management and Marketing Channels122 Questions
Exam 14: Retailing101 Questions
Exam 15: Marketing Communications102 Questions
Exam 16: Advertising,public Relations,and Sales Promotion113 Questions
Exam 17: Personal Selling and Sales Management75 Questions
Exam 18: Social Media and Marketing93 Questions
Exam 19: Pricing Concepts133 Questions
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In which way are deontological theory and moral relativism similar?
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(Multiple Choice)
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Correct Answer:
B
Which of the following refers to the idea that socially responsible companies will outperform their peers by focusing on the world's social problems and viewing them as opportunities to build profits and help the world at the same time?
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(Multiple Choice)
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Correct Answer:
B
Robin,a police sergeant,believes that bribing is illegal.He does not accept bribes irrespective of the amount of money.Robin is demonstrating _____.
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(Multiple Choice)
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Correct Answer:
B
The utilitarian theory of ethical behavior is a belief in time-and-place ethics,that is,ethical truths depend on the individuals and groups holding them.
(True/False)
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In rule utilitarianism,a person makes ethical decisions that benefit the maximum number of people and is not so concerned about laws.
(True/False)
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Quasio Foods Inc.is a large food manufacturing corporation that earns more profits than its competitors.The company uses only organically grown grains and fruits.It also promotes organic farming and helps nonprofit agencies who focus on food and nutrition causes.The company recently decided to use a third-party recycling logo.In this scenario,Quasio Foods is most likely to have adopted the practice of _________________.
(Multiple Choice)
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Morals are rules that people develop as a result of cultural values and norms.
(True/False)
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Discuss how the casuist ethical theory differs from moral relativism theory and describe their drawbacks.
(Essay)
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Hallie has a tendency to be egocentric.She follows the rules of her company mainly to avoid punishment and to gain respect.When making decisions,she always focuses on the immediate benefits she will gain from an alternative.Which of the following levels of ethical development does Hallie's behavior illustrate?
(Multiple Choice)
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A decision is considered ethical or not based solely on the number of people who benefit from the decision.
(True/False)
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According to the three levels of ethical development,which statement is true of conventional morality?
(Multiple Choice)
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When considering corporate social responsibility,which is true of stakeholder theory?
(Multiple Choice)
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Which statement about the pyramid of corporate social responsibility is true?
(Multiple Choice)
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A business firm is collaborating on an initiative with a nonprofit organization by providing public-relations training to working professionals throughout a country.Twenty percent of the fee that the participants would pay is given to the nonprofit organization.The nonprofit organization in turn reaches a wider range of audience across the country for its training program.This scenario illustrates _____.
(Multiple Choice)
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When making ethical decisions,the more likely an action will result in a harmful outcome,the less likely that marketers will recognize a problem as unethical.
(True/False)
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Which of the following are NOT stakeholders in a typical corporation?
(Multiple Choice)
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Which of the following statements is true of the deontological theory and the utilitarian ethical theory?
(Multiple Choice)
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Which of the following is a disadvantage of cause-related marketing?
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