Exam 3: Designing Documents With Visual Appeal

Serenity is crafting a letter to one of her clients to advise him of some changes in the forecasts for the coming year. It is important to her that it be easy to read, and she plans to print it out and send it in paper form. What type of font would best suit her purposes?

A memo heading has four required elements: To, From, Date, and Subject.

To help her client navigate a large document, Alaliyah sets her headings in 14 point, bold Times New Roman and sets her subheads in 12 point, italic Times New Roman. This is an example of alignment.

Closed punctuation is sometimes seen in

The acknowledgements section of a formal report is used to thank anyone who helped you write the report.

When writing a brochure, you should add some persuasive elements. Give at least three examples of persuasive content.

Which two colors should you mix to get a tertiary color?

The white space on a page, such as the space between a block of text and an image, is referred to as external spacing.

Lance is an executive at a manufacturing company, and he needs to write a letter thanking Amoreena Sanchez, a partner at a law firm that sometimes represents his company in disputes, for the congratulatory bottle of champagne she sent to his office after they successfully defended against a lawsuit. Lance and Amoreena also happen to be good friends who grew up on the same block. How should Lance compose the letter's salutation?

List the principles you should follow when including headings in a formal report.

The best way to achieve true single, double, or triple spacing is by

Which of the following is an argument for single-spacing within paragraphs?

Which of the following is true of internal spacing?

Using bold to call attention to a key point in your report is an example of the principle of contrast.

Bertina does not like the way one of her document headings looks when the font is increased, so she adjusts the space between the letters. Bertina is engaging in

Create a sample memo heading. Be sure to include all required elements and correct formatting.

Which of the following statements about indentation in formal reports is correct?

Hiro is writing a list of tasks that need to be done in order to get his company's new product to market. Some of these items can only be accomplished by certain departments, such as Marketing or Production, so instead of writing one long list, he breaks it down into a series of shorter lists that are separated by headings that name the department responsible for completing each list. Hiro is using the design principle of

Luciana is assembling a formal report that she wrote for her company's executive board. The report covers a lot of complex financial information, so she included several tables to make it easier for the executives to locate specific numbers and see how they relate to one another. Which of the following would Luciana include to help the executives find specific tables?

Explain why it is important to choose colors carefully when composing business documents.