Exam 14: Oligopoly: Firms in Less Competitive Markets

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Oligopoly differs from perfect competition and monopolistic competition in that

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The profit-maximizing level of output and the profit-maximizing price for an oligopolist cannot be calculated when we don't know

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A study conducted by economists at the University of Chicago found that when Southwest Airlines begins flying a new route,ticket prices on other airlines for that route ________,indicating that airlines ________.

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Of all barriers to entry,the most important are those that are due to

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Price leadership is a form of explicit collusion where one firm in an oligopoly announces a price change and expects all other firms to follow suit.

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A consequence of the quota that has been imposed on the importation of sugar into the United States is

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The prisoner's dilemma is used to analyze business situations in which one firm acts first and then other firms respond.

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Why are decision trees useful to managers who plan business strategies?

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Prices of PlayStation3 game systems are similar at almost every large retailer and little price competition occurs among these retailers.An explanation for this is

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Figure 14-3 Figure 14-3   -Refer to Figure 14-3.Uniguest,Inc.is a company that provides PCs with internet access and touch-sensitive screens to hotels.Suppose the Hard Rock Hotel and Casino in Las Vegas informs Uniguest that it is considering installing these systems in its hotel rooms.The Hard Rock expects to be able to charge higher prices for these rooms if it installs Uniguest's systems in its rooms.The two companies begin bargaining over what price the Hard Rock will pay Uniguest for its systems,and the decision tree shown above illustrates this bargaining game.Note that the profit figures listed in the decision tree are additional profits for the Hard Rock and total profits for Uniguest. a.Suppose the Hard Rock offers Uniguest $1,200 per system.Will Uniguest accept or reject this offer? Why? b.Suppose the Hard Rock offers Uniguest $800 per system.Will Uniguest accept or reject this offer? Why? c.Suppose Uniguest attempts to obtain a favorable outcome from the bargaining by telling the Hard Rock it will reject an $800-per-system offer.If the Hard Rock does not believe the threat is credible,what will it do? Why? What will Uniguest do? Why? d.Is there a sub-game perfect equilibrium in this situation? Explain. -Refer to Figure 14-3.Uniguest,Inc.is a company that provides PCs with internet access and touch-sensitive screens to hotels.Suppose the Hard Rock Hotel and Casino in Las Vegas informs Uniguest that it is considering installing these systems in its hotel rooms.The Hard Rock expects to be able to charge higher prices for these rooms if it installs Uniguest's systems in its rooms.The two companies begin bargaining over what price the Hard Rock will pay Uniguest for its systems,and the decision tree shown above illustrates this bargaining game.Note that the profit figures listed in the decision tree are additional profits for the Hard Rock and total profits for Uniguest. a.Suppose the Hard Rock offers Uniguest $1,200 per system.Will Uniguest accept or reject this offer? Why? b.Suppose the Hard Rock offers Uniguest $800 per system.Will Uniguest accept or reject this offer? Why? c.Suppose Uniguest attempts to obtain a favorable outcome from the bargaining by telling the Hard Rock it will reject an $800-per-system offer.If the Hard Rock does not believe the threat is credible,what will it do? Why? What will Uniguest do? Why? d.Is there a sub-game perfect equilibrium in this situation? Explain.

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Because of the flaws of the concentration ratio as a measure of the extent of competition in an industry,some economists prefer another measure of competition,the Herfindahl-Hirschman Index.

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A situation in which each firm chooses the best strategy given the strategies chosen by other firms is called a

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Ocean Spray is considered to be an oligopoly firm because,until the 1990s,it faced little competition in the market for fresh and frozen cranberries.Why?

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The four-firm concentration ratio in the breakfast cereal industry is 78 percent.How does the five competitive forces model provide better insight into the degree of competition in the breakfast cereal industry than just observing the concentration ratio?

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The Organization of Petroleum Exporting Countries (OPEC)controls about 75 percent of the world's proven oil reserves.Economists refer to OPEC as a cartel because

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Table 14-5 Table 14-5   Two rival oligopolists in the athletic supplements industry,the Power Fuel Company and the Brawny Juice Company,have to decide on their pricing strategy.Each can choose either a high price or a low price.Table 14-5 shows the payoff matrix with the profits that each firm can expect to earn depending on the pricing strategy it adopts. -Refer to Table 14-5.If the firms act out of individual self-interest,which prices will they select? Two rival oligopolists in the athletic supplements industry,the Power Fuel Company and the Brawny Juice Company,have to decide on their pricing strategy.Each can choose either a high price or a low price.Table 14-5 shows the payoff matrix with the profits that each firm can expect to earn depending on the pricing strategy it adopts. -Refer to Table 14-5.If the firms act out of individual self-interest,which prices will they select?

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Hewlett-Packard will not raise the prices of its personal computers without first considering how Dell might respond.This is evidence of

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The study of how people make decisions in situations in which attaining their goals depends on their interactions with others is called

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Consider two single-malt whiskey distillers,Laphroaig and Knockando.If they advertise,they can both sell more whiskey and increase their revenue.However,the cost of advertising more than offsets the increased revenue so that each distiller ends up with a lower profit than if they do not advertise.On the other hand,if only one advertises,that distiller increases its market share and also its profit. a.Construct a payoff matrix using the following hypothetical information: If neither distiller advertises,each earns a profit of $35 million per year.If both advertise,each earns a profit of $20 million per year.If one advertises and the other does not,the distiller who advertises earns a profit of $50 million and the distiller who does not advertise earns a profit of $9 million. b.If Laphroaig wants to maximize profit,will it advertise? Briefly explain. c.If Knockando wants to maximize profit,will it advertise? Briefly explain. d.Is there a dominant strategy for each distiller? Briefly explain.

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A table that shows the possible payoffs each firm earns from every combination of strategies by all firms is called

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