Exam 3: Entrepreneurial Strategy: Generating and Exploiting New Entries

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The entrepreneurial attributes of persistence and determination,which are so beneficial when the new venture is on the "right course,"

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Which of the following statements is(are)true?

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Adaptations necessary to meet changes in market demand are difficult because an organization resists change.

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In order to be the basis for a firm's superior performance,a bundle of resources must be valuable,rare,and imitable.

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A narrow scope strategy offers a small product range to a small number of customer groups.

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A narrow scope strategy reduces the risks associated with competition.

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Identify the main disadvantages of being a first-mover.

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To overcome customer uncertainty,the venture should educate customer through demonstration and documentation on how to use the product.

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Explain the difference between errors of omission and commission.

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Franchising is an example of a new entry strategy that increases the risk of downside loss for the franchisees.

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If a company has a superior product,customers will always be willing to pay a higher price for higher value.

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By delaying entry,late movers:

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The long-run performance of a firm is dependent upon the ability to generate and exploit numerous new entries.

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Customers always embrace change in products and services.

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A broad-scope strategy:

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Identify and briefly explain the 4 ways that lead time can be extended by creating barriers to entry.Give examples where appropriate.

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A narrow scope strategy is better than a broad scope strategy in an environment high in uncertainty.

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Competition within an industry always has a negative effect on industry growth.

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Environmental changes are highly unlikely in emerging industries.

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Newness of a new entry is always an advantage.

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