Exam 16: Business and Community Stakeholders

Provide a short answer to each of these questions.Be sure to fully explain your answer. A key step in developing a community action program is knowing the company's community.What is involved in this step?

Cause branding is similar to cause-related marketing,but

Utilize the knowledge you have gained to respond to the following essay questions.Your answers should state your position and use logical arguments and content from this and other chapters in the textbook to support it. Evaluate the Minnesota HEALS project,funded by General Mills.Was this an appropriate use of corporate funds?

The second step in managing the performance of a community action program is

Firms can provide support to survivors of job losses by providing emotional,directional,tactical and informational support.

Which of the following is not a guideline for developing a community involvement strategy?

Provide a short answer to each of these questions.Be sure to fully explain your answer. What reasons to corporate executives use to justify corporate giving to the arts?

Utilize the knowledge you have gained to respond to the following essay questions.Your answers should state your position and use logical arguments and content from this and other chapters in the textbook to support it. There is debate over the benefits and costs associated with outsourcing.This has become such an important topic in the United States that it was a central issue in the 2004 Presidential campaign,and statistics are being kept on mass layoffs.Visit the Bureau of Labor Statistics website at http://www.bls.gov/mls/home.htm.Review some of the statistics provided there.What trends do you see? Does this information alter your view of outsourcing in any way?

Employees might consider their roles in plant closings

Making profits and addressing social concerns are not mutually exclusive.

According to the CECP,motivations for giving include all the following except

The direct linking of a business's product or service to a specified charity is

Which of the following is not a way in which companies can benefit from volunteer programs?

The primary reason given for support of higher education programs is

An approach by which corporate giving is designed in a way that best fits with the firm's overall mission and goals is called

Educational recipients of giving include each of the following except

Business involvement in the community represents enlightened self-interest.

After the decision to close a plant has been made,actions that management should take may include all of the following except

Provide a short answer to each of these questions.Be sure to fully explain your answer. Calls for more transparency in corporate giving programs has again raised the question of the role of business in society.Summarize the reasons for more transparency and the reasons against it.

After the decision to close a plant,management can take all the following actions except