Question 1

A social audit can be thought of as

Accepted Answer

A) the first step in planning 
B) a narrow list of activities 
C) planning and control system 
D) a brief experimentation 
A) the first step in planning 
B) a narrow list of activities 
C) planning and control system 
D) a brief experimentation

Question 2

Public affairs management encompasses all of the following processes except

Accepted Answer

A) environmental analysis. 
B) issues management. 
C) crisis management. 
D) political lobbying. 
A) environmental analysis. 
B) issues management. 
C) crisis management. 
D) political lobbying.

Question 3

The "product" of the public affairs department is

Accepted Answer

A) legislation that aids the firm. 
B) increased awareness of the company's brand. 
C) smooth relationships with external stakeholders. 
D) input into public policy decisions. 
A) legislation that aids the firm. 
B) increased awareness of the company's brand. 
C) smooth relationships with external stakeholders. 
D) input into public policy decisions.

Question 4

Utilize the knowledge you have gained to respond to the following essay questions.Your answers should state your position and use logical arguments and content from this and other chapters in the textbook to support it.
The authors indicate that the key difference between public affairs and public relations is the goals of the client.What do they mean by the goals of the clients when both have the same goals?

Accepted Answer

Students answer will vary in terms of ex

Question 5

Studies of external affairs strategies have revealed all of the following except

Accepted Answer

A) top corporate social performers have top management philosophies that are institution oriented. 
B) top corporate social performers see a need for a collaborative/problem-solving strategy. 
C) the worst corporate social performers have an adversarial external affairs strategy. 
D) top corporate social performers see the firm as an independent economic franchise. 
A) top corporate social performers have top management philosophies that are institution oriented. 
B) top corporate social performers see a need for a collaborative/problem-solving strategy. 
C) the worst corporate social performers have an adversarial external affairs strategy. 
D) top corporate social performers see the firm as an independent economic franchise.

Question 6

Which of the following terms does not refer to the same thing?

Accepted Answer

A) social audit 
B) social performance report 
C) social accounting 
D) social impact statement 
A) social audit 
B) social performance report 
C) social accounting 
D) social impact statement

Question 7

Utilize the knowledge you have gained to respond to the following essay questions.Your answers should state your position and use logical arguments and content from this and other chapters in the textbook to support it.
A current issue that holds significant public policy implications is the economic meltdown and its consequences Discuss some of the public policy implications associated with this.

Accepted Answer

At the very heart of the matter is the p

Question 8

Provide a short answer to each of these questions.Be sure to fully explain your answer.
Describe some of the ways in which the public affairs office can help an operating manager to understand that public affairs are truly relevant to what he or she does.

Accepted Answer

In general,the goal of the public affair

Question 9

The main idea behind corporate public policy is that

Accepted Answer

A) a firm must give specific attention to issues in which basic questions of right,wrong,justice,fairness,or public policy reside. 
B) a firm must look out for its own best interests. 
C) a firm should have a say in setting the political direction of the country. 
D) a firm should be able to influence public policy when it can. 
A) a firm must give specific attention to issues in which basic questions of right,wrong,justice,fairness,or public policy reside. 
B) a firm must look out for its own best interests. 
C) a firm should have a say in setting the political direction of the country. 
D) a firm should be able to influence public policy when it can.

Question 10

One way to make public affairs thinking truly relevant to the manager is to

Accepted Answer

A) show how it can help improve the firm's bottom line. 
B) link achievement of the manager's goals to public affairs. 
C) provide clear assessments of the public affairs facing the manager. 
D) invite managers to regular public policy debates. 
A) show how it can help improve the firm's bottom line. 
B) link achievement of the manager's goals to public affairs. 
C) provide clear assessments of the public affairs facing the manager. 
D) invite managers to regular public policy debates.

Question 11

All of the competencies listed below are needed for global public affairs except

Accepted Answer

A) understanding local public policy institutions 
B) specific applications of PA functions in particular countries 
C) understanding 
D) understanding global currency exchange rates 
A) understanding local public policy institutions 
B) specific applications of PA functions in particular countries 
C) understanding 
D) understanding global currency exchange rates

Question 12

The strategy level that asks what business the firm should be in is the ____ level.

Accepted Answer

A) enterprise 
B) corporate 
C) business 
D) functional 
A) enterprise 
B) corporate 
C) business 
D) functional

Question 13

The social audit can be an effective component of a firm's strategic control system.

Accepted Answer

A) True 
 B)False

Question 14

Corporate-level strategy decisions include all of the following except

Accepted Answer

A) mergers 
B) acquisitions 
C) divestitures 
D) broad or narrow markets 
A) mergers 
B) acquisitions 
C) divestitures 
D) broad or narrow markets

Question 15

Which of the following is not one of the ways to integrate public affairs thinking into all managers' jobs?

Accepted Answer

A) make it interesting 
B) make it truly relevant 
C) make it easy for managers 
D) develop a sense of ownership among managers 
A) make it interesting 
B) make it truly relevant 
C) make it easy for managers 
D) develop a sense of ownership among managers

Question 16

Provide a short answer to each of these questions.Be sure to fully explain your answer.
Describe what is meant by "buffering" and "bridging."

Accepted Answer

Buffering refers to efforts to insulate

Question 17

Provide a short answer to each of these questions.Be sure to fully explain your answer.
Describe what the text means by "sustainable strategic management."

Accepted Answer

Sustainable strategic management implies

Question 18

Corporate public policy is a firm's posture or position regarding the public,social,global,and ethical aspects of stakeholders and corporate functioning.

Accepted Answer

A) True 
 B)False

Question 19

The scorecard approach,in which operating managers can see that their efforts have helped to avoid or prevent problems,is one way to

Accepted Answer

A) make public affairs truly relevant. 
B) help managers develop a sense of ownership of public affairs thinking. 
C) make it easy for the managers to use public affairs thinking. 
D) show how public affairs makes a difference. 
A) make public affairs truly relevant. 
B) help managers develop a sense of ownership of public affairs thinking. 
C) make it easy for the managers to use public affairs thinking. 
D) show how public affairs makes a difference.

Question 20

Which of the following is not a reason that the public affairs function grew in stature in the United States?

Accepted Answer

A) the growing magnitude and impact of government 
B) the changing nature of the political system 
C) increased pressure to meet quarterly earnings projections 
D) the increasing influence of competing interests 
A) the growing magnitude and impact of government 
B) the changing nature of the political system 
C) increased pressure to meet quarterly earnings projections 
D) the increasing influence of competing interests

A social audit can be thought of as

Public affairs management encompasses all of the following processes except

The "product" of the public affairs department is

Studies of external affairs strategies have revealed all of the following except

Which of the following terms does not refer to the same thing?

Provide a short answer to each of these questions.Be sure to fully explain your answer. Describe some of the ways in which the public affairs office can help an operating manager to understand that public affairs are truly relevant to what he or she does.

The main idea behind corporate public policy is that

One way to make public affairs thinking truly relevant to the manager is to

All of the competencies listed below are needed for global public affairs except

The strategy level that asks what business the firm should be in is the ____ level.

The social audit can be an effective component of a firm's strategic control system.

Corporate-level strategy decisions include all of the following except

Which of the following is not one of the ways to integrate public affairs thinking into all managers' jobs?

Provide a short answer to each of these questions.Be sure to fully explain your answer. Describe what is meant by "buffering" and "bridging."

Provide a short answer to each of these questions.Be sure to fully explain your answer. Describe what the text means by "sustainable strategic management."

Corporate public policy is a firm's posture or position regarding the public,social,global,and ethical aspects of stakeholders and corporate functioning.

The scorecard approach,in which operating managers can see that their efforts have helped to avoid or prevent problems,is one way to

Which of the following is not a reason that the public affairs function grew in stature in the United States?

The Business and Society Relationship

Corporate Citizenship: Social Responsibility, Responsiveness, and Performance

The Stakeholder Approach to Business, Society, and Ethics

Corporate Governance: Foundational Issues

Issues Management and Crisis Management

Business Ethics Fundamentals

Personal and Organizational Ethics

Business Ethics and Technology

Ethical Issues in the Global Arena

Business,Government,and Regulation

Business Influence on Government and Public Policy

Consumer Stakeholders: Information Issues and Responses

Consumer Stakeholders: Product and Service Issues

The Natural Environment As Stakeholder

Business and Community Stakeholders

Employee Stakeholders and Workplace Issues

Employee Stakeholders: Privacy, safety, and Health

Employment Discrimination and Affirmative Action

Filters

Exam 5: Strategic Management and Corporate Public Affairs

A social audit can be thought of as

Public affairs management encompasses all of the following processes except

The "product" of the public affairs department is

Studies of external affairs strategies have revealed all of the following except

Which of the following terms does not refer to the same thing?

Provide a short answer to each of these questions.Be sure to fully explain your answer. Describe some of the ways in which the public affairs office can help an operating manager to understand that public affairs are truly relevant to what he or she does.

The main idea behind corporate public policy is that

One way to make public affairs thinking truly relevant to the manager is to

All of the competencies listed below are needed for global public affairs except

The strategy level that asks what business the firm should be in is the ____ level.

The social audit can be an effective component of a firm's strategic control system.

Corporate-level strategy decisions include all of the following except

Which of the following is not one of the ways to integrate public affairs thinking into all managers' jobs?

Provide a short answer to each of these questions.Be sure to fully explain your answer. Describe what is meant by "buffering" and "bridging."

Provide a short answer to each of these questions.Be sure to fully explain your answer. Describe what the text means by "sustainable strategic management."

Corporate public policy is a firm's posture or position regarding the public,social,global,and ethical aspects of stakeholders and corporate functioning.

The scorecard approach,in which operating managers can see that their efforts have helped to avoid or prevent problems,is one way to

Which of the following is not a reason that the public affairs function grew in stature in the United States?

The Business and Society Relationship

Corporate Citizenship: Social Responsibility, Responsiveness, and Performance

The Stakeholder Approach to Business, Society, and Ethics

Corporate Governance: Foundational Issues

Issues Management and Crisis Management

Business Ethics Fundamentals

Personal and Organizational Ethics

Business Ethics and Technology

Ethical Issues in the Global Arena

Business,Government,and Regulation

Business Influence on Government and Public Policy

Consumer Stakeholders: Information Issues and Responses

Consumer Stakeholders: Product and Service Issues

The Natural Environment As Stakeholder

Business and Community Stakeholders

Employee Stakeholders and Workplace Issues

Employee Stakeholders: Privacy, safety, and Health

Employment Discrimination and Affirmative Action

Filters