Question 1

In segmenting markets in countries abroad,all of the following fundamental questions must be addressed except:

Accepted Answer

A) Is there a market segment in the potential export market that will value the product characteristics of the exporter's product? 
B) Does the segment have various customers groups? 
C) Is this market segment large enough to justify the costs of exporting? 
D) Is this segment adequately served by existing domestic producers or other exporters? 
A) Is there a market segment in the potential export market that will value the product characteristics of the exporter's product? 
B) Does the segment have various customers groups? 
C) Is this market segment large enough to justify the costs of exporting? 
D) Is this segment adequately served by existing domestic producers or other exporters? B

Question 2

Stopford and Wells found that firms may transition from an international division form to the use of a:

Accepted Answer

A) worldwide product division 
B) area division 
C) both of the above 
D) none of the above 
A) worldwide product division 
B) area division 
C) both of the above 
D) none of the above B

Question 3

You are the manager of a firm producing high-technology medical equipment in New Zealand.What entry mode will you adopt for internationalisation and why?

Accepted Answer

Exporting is a logical model,allowing you to control quality of your advanced equipment.Similarly,licensing would be risky if your product and its manufacturing was complex.Franchising would be an unlikely model to adopt as the level of expertise in production would not be easily transferred.
In the future,an alliance or JV with a multinational firm in the same industry may be promising.This could harness their special capacity to access international markets.Likewise,should the opportunities exist,the establishment of a subsidiary may be warranted.

Question 4

Discuss the two main reasons for the rapid implementation of internationalisation of business.

Accepted Answer

At the macroenvironmental level,there ar

Question 5

International aircraft makers like Boeing and Airbus follow a:

Accepted Answer

A) MNE approach 
B) global strategy 
C) transnational strategy 
D) multi-domestic strategy 
A) MNE approach 
B) global strategy 
C) transnational strategy 
D) multi-domestic strategy

Question 6

The decentralised federation structure is often best for a global strategy.

Accepted Answer

A) True 
 B)False

Question 7

For strategic exporters,Stace suggests that:

Accepted Answer

A) firms have a clear strategic focus on export markets 
B) firms target only export markets 
C) pricing in export markets yields lower strategic returns,or even losses at least in the short run 
D) firms price to sell production in excess of the needs of the domestic market so long as these sales make a contribution to fixed overhead and profit 
A) firms have a clear strategic focus on export markets 
B) firms target only export markets 
C) pricing in export markets yields lower strategic returns,or even losses at least in the short run 
D) firms price to sell production in excess of the needs of the domestic market so long as these sales make a contribution to fixed overhead and profit

Question 8

In an integrated network,technical expertise tends to reside in the firm's head office.

Accepted Answer

A) True 
 B)False

Question 9

A global strategy:

Accepted Answer

A) assumes a high need for customer responsiveness and a low need for coordination 
B) focuses on different means to achieve the best cost and quality positions 
C) is assessed first at the market level and then at the local product level 
D) operates as a series of local hierarchies that answer to a global partnership 
A) assumes a high need for customer responsiveness and a low need for coordination 
B) focuses on different means to achieve the best cost and quality positions 
C) is assessed first at the market level and then at the local product level 
D) operates as a series of local hierarchies that answer to a global partnership

Question 10

Franchising is a variation on licensing as an entry mode into the international market.

Accepted Answer

A) True 
 B)False

Question 11

The inward-looking perspective of internalisation includes all of the following except:

Accepted Answer

A) acting as licensor to a foreign company 
B) importing/sourcing 
C) acting as licensee from a foreign company 
D) managing as the wholly owned subsidiary of a foreign firm 
A) acting as licensor to a foreign company 
B) importing/sourcing 
C) acting as licensee from a foreign company 
D) managing as the wholly owned subsidiary of a foreign firm

Question 12

An excellent set of production and sourcing decisions that firms confront would include the following except:

Accepted Answer

A) from where should the firm supply the target market 
B)  should the firm produce in one plant or many,related or autonomous 
C)  where should research and development be located 
D) what sort of marketing mix should be used 
A) from where should the firm supply the target market 
B)  should the firm produce in one plant or many,related or autonomous 
C)  where should research and development be located 
D) what sort of marketing mix should be used

Question 13

Briefly discuss how cultural differences can make international expansion more difficult.

Accepted Answer

Companies that go beyond their national

Question 14

The transnational strategy:

Accepted Answer

A) requires the production of products in large quantities in several countries 
B) assumes a need for progressive and incremental efficiency across individual markets 
C) has encouraged firms to disaggregate their activities to harness production and market opportunities 
D) argues that there is a web of local operations producing a small range in each country 
A) requires the production of products in large quantities in several countries 
B) assumes a need for progressive and incremental efficiency across individual markets 
C) has encouraged firms to disaggregate their activities to harness production and market opportunities 
D) argues that there is a web of local operations producing a small range in each country

Question 15

The internationalisation of business depends on the interplay between:

Accepted Answer

A) market,cost,government and competitive drivers 
B) trade,consumer,government and regulatory drivers 
C) all of the above 
D) none of the above 
A) market,cost,government and competitive drivers 
B) trade,consumer,government and regulatory drivers 
C) all of the above 
D) none of the above

Question 16

In order to compete internationally,firms need to possess some degree of understanding of numerous cultures.

Accepted Answer

A) True 
 B)False

Question 17

The benefits of licensing are associated with:

Accepted Answer

A) its limited capital requirements 
B) its capacity to leverage technology 
C) both of the above 
D) none of the above 
A) its limited capital requirements 
B) its capacity to leverage technology 
C) both of the above 
D) none of the above

Question 18

In strategic practice and analysis,'global' means between nations or between at least two different countries.

Accepted Answer

A) True 
 B)False

Question 19

The four alternative approaches to managing international strategy are:

Accepted Answer

A) transglobal,export,international,multi-domestic 
B) multi-domestic,global,transnational,export 
C) global,multi-country,transnational,import 
D) export,multi-domestic,international,transport corridor 
A) transglobal,export,international,multi-domestic 
B) multi-domestic,global,transnational,export 
C) global,multi-country,transnational,import 
D) export,multi-domestic,international,transport corridor

Question 20

At the individual firm level,what are the factors that drive a firm to expand internationally?

Accepted Answer

The factors include:
Organisation strate

In segmenting markets in countries abroad,all of the following fundamental questions must be addressed except:

Stopford and Wells found that firms may transition from an international division form to the use of a:

You are the manager of a firm producing high-technology medical equipment in New Zealand.What entry mode will you adopt for internationalisation and why?

Discuss the two main reasons for the rapid implementation of internationalisation of business.

International aircraft makers like Boeing and Airbus follow a:

The decentralised federation structure is often best for a global strategy.

For strategic exporters,Stace suggests that:

In an integrated network,technical expertise tends to reside in the firm's head office.

A global strategy:

Franchising is a variation on licensing as an entry mode into the international market.

The inward-looking perspective of internalisation includes all of the following except:

An excellent set of production and sourcing decisions that firms confront would include the following except:

Briefly discuss how cultural differences can make international expansion more difficult.

The transnational strategy:

The internationalisation of business depends on the interplay between:

In order to compete internationally,firms need to possess some degree of understanding of numerous cultures.

The benefits of licensing are associated with:

In strategic practice and analysis,'global' means between nations or between at least two different countries.

The four alternative approaches to managing international strategy are:

At the individual firm level,what are the factors that drive a firm to expand internationally?

What Is Strategy

Analysing Business Strategy: Creating Value

Analysing the External Environment

Analysing the External Environment

Measuring Strategic Organisation Performance

GAP Analysis and Business-Level Strategic Options

Strategic Decision-Making

Dynamic Competitive Strategy

Corporatemulti-Business Strategy

Acquisitions and Alliances

Capabilities, Systems and Structure

Leadership, People and Culture

Change Management

Filters

Exam 11: International Strategy

In segmenting markets in countries abroad,all of the following fundamental questions must be addressed except:

Stopford and Wells found that firms may transition from an international division form to the use of a:

You are the manager of a firm producing high-technology medical equipment in New Zealand.What entry mode will you adopt for internationalisation and why?

Discuss the two main reasons for the rapid implementation of internationalisation of business.

International aircraft makers like Boeing and Airbus follow a:

The decentralised federation structure is often best for a global strategy.

For strategic exporters,Stace suggests that:

In an integrated network,technical expertise tends to reside in the firm's head office.

A global strategy:

Franchising is a variation on licensing as an entry mode into the international market.

The inward-looking perspective of internalisation includes all of the following except:

An excellent set of production and sourcing decisions that firms confront would include the following except:

Briefly discuss how cultural differences can make international expansion more difficult.

The transnational strategy:

The internationalisation of business depends on the interplay between:

In order to compete internationally,firms need to possess some degree of understanding of numerous cultures.

The benefits of licensing are associated with:

In strategic practice and analysis,'global' means between nations or between at least two different countries.

The four alternative approaches to managing international strategy are:

At the individual firm level,what are the factors that drive a firm to expand internationally?

What Is Strategy

Analysing Business Strategy: Creating Value

Analysing the External Environment

Analysing the External Environment

Measuring Strategic Organisation Performance

GAP Analysis and Business-Level Strategic Options

Strategic Decision-Making

Dynamic Competitive Strategy

Corporatemulti-Business Strategy

Acquisitions and Alliances

Capabilities, Systems and Structure

Leadership, People and Culture

Change Management

Filters