Exam 9: Corporatemulti-Business Strategy

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Explain why,if businesses are interlinked,the coordination costs are a concern.

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If businesses are closely interlinked (e.g.related products to the same customers) coordination costs can be high.Even where the businesses are quite independent,the corporation may insist on common accounting and reporting measures,and common financial and personnel policies,which may not be optimal for individual business units,so that extra costs are incurred.Thus,the combined operations of the businesses,together with the activities of the corporate head office,must create extra value to offset these extra coordination costs in order to continue to attract the same customers.

According to Aw and Eng,diversification in Asia compared to Europe leads to different performance.

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Increasing market share for current products in current markets is:

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The first golden rule of corporate strategy suggests that the corporate centre's value creation should be equal to the coordination costs.

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Hubbard,Rice and Galvin's four questions of corporate strategy do NOT include:

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Possible parenting capabilities of the new business could include:

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The ways for the corporate centre to add value do NOT include:

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The objective of corporate strategy,as with business strategy,is to add value.

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The five types of unrelated diversification that may create value are:

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Collis and Montgomery argued that five factors needed to be considered to explain the role of corporate head offices in maximising corporate synergies and minimising corporate costs.

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According to Hubbard et al. ,there is only one way in which capabilities can be transferred across the business portfolio.

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According to Miller:

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Studies show that organisations which are vertically integrated are less volatile in activity and profitability than non-vertically integrated organisations.

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The golden rule of corporate strategy can be expressed as:

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Collis and Montgomery's five implementation factors do NOT include:

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Market penetration strategy allows organisations to increase market share for present products in the same markets.

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According to Hubbard,Rice and Galvin,one of the reasons for a single business wanting to diversify is that:

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Advantages of the diversified corporation do NOT include the claim that:

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What are the differences in the answers of corporations with closely related industries versus those with dispersed industries to the following fifth business strategy question: What position does the corporation want to achieve?

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Capability-based diversification comprises three ways in which capability can be transferred:

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